Press release
Mastrad Presents An Exclusive Preview Of Their Newest Kitchenware Products At The New York International Gift Fair
Innovative French-Based Company Showcases Latest Culinary Accessories At The New York Trade ShowNEW YORK (January 26, 2012) – Mastrad, creator of stylish and functional cookware items, will be showcasing the latest in their line of innovative culinary accessories at the January 2012 New York International Gift Fair (NYIGF). These new products will not only revolutionize the way food is prepared, but will also save an ample amount of time in the kitchen. Some of the new products on display will include the Tea Hat, Tea Infusers, Fruit and Veggie Savers, Thermo-Sensor Spoon and Cooking Thermometer.
A convenient and logical choice, the Tea Hat has the impressive ability to keep tea warm by fitting cozily around any glass top thereby storing heat. A match made in tea heaven, the company offers two Tea Infusers, one which is stainless steel and the other which is made completely out of silicone. Both hold loose leaf tea and release delicious flavor when placed in water. Also new to the line of accessories are the Fruit and Veggie Savers, which are specially designed air tight food containers that prolong the food life of precut fruits and vegetables. In addition, Mastrad will be displaying their new measuring items including the Thermo-Sensor Spoon, which is a combination of a removable spoon, perfect for stirring food, and an electronic kitchen thermometer, which is ideal for precision cooking. Combining the convenience of the spoon with a digital read thermometer, this high quality version of two basic kitchen necessities is a must-have for any retail outlet that carries kitchen and food preparation products. The company’s new Cooking Thermometer will also be showcased, which is uniquely designed to calculate the precise temperature of any food item with its’ digital read thermometer.
“We are thrilled to be a part of the January New York International Gift Fair and are excited to introduce our latest tea and measuring creations to all of the attendees,” said Mastrad CEO Mathieu Lion. “Our newest revolutionary kitchenware and culinary inventions are sure to be a big hit at the show and we look forward to hearing feedback from all of our current and prospective retailers.”
In addition to Mastrad’s newest products, popular items like the Topchips Chips Maker (which was a huge success at the last NYIGF), Flavor Mister, Whippers, Macaron Baking Sheet and other staple products will also be on hand. The NYIGF will take place January 28 – February 2, 2012 at the Jacob K. Javits Convention Center in New York. Mastrad will be displaying their products in the gourmet division at booth #3262. For more information on the NYIGF please visit www.nyigf.com. For more information on Mastrad please visit www.mastrad.us.
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About Mastrad
Since 1994, Mastrad, the French company specializing in unique kitchen tools and accessories, has been revolutionizing the culinary world with a line of products unlike any other. Combining function, quality and eye-catching design, the diverse and expansive collection of products are carefully created to make every kitchen professional, yet fun and colorful. Founded by a team of experienced chefs and designers, Mastrad considers every product to be a recipe created with tender love and care. For more information, visit www.mastrad.us.
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