Press release
The Incredible Growth of Indoor Location-based Search and Advertising Market by Top Key Vendors Like Broadcom, Cisco Systems, Estimote, Facebook, Foursquare Labs, Polaris Wireless
The "Global Indoor Location-Based Search and Advertising Market Analysis To 2027" is a specialized and in-depth study of the technology, media and telecommunication industry with a special focus on the global market trend analysis. The indoor location-based search and advertising market report aims to provide an overview of the indoor location-based search and advertising market with detailed market segmentation by product type, application, and geography. The global indoor location-based search and advertising market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading indoor location-based search and advertising market players and offers key trends and opportunities in the market.Leading Indoor Location-based Search and Advertising Market Players:
Apple Inc., Broadcom, Cisco Systems, Inc., Estimote, Inc.,, Facebook, Foursquare Labs, Inc., Polaris Wireless, Verizon Media, Verve Group, Inc, Waze Mobile
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The business scenario is undergoing a massive shift in paradigms around the world. Location information has begun to play an ever more critical role in the way businesses operate. This has dramatically affected the Retail sector and spurred the development of a new marketing realm-location-based marketing (LBM), a blend of all kinds of marketing channels and strategies including, but not limited to, social media marketing, OOH advertising, and individual interactions. One of the key factors contributing to the growth of location-based search and advertising is reduced marketing costs and increased consumer outreach. LBM is a blend of all kinds of marketing channels and strategies, including, but not limited to, social media marketing, OOH advertising, and individual interactions. However, during the forecast period, the limited bandwidth and incompatible location technology could hamper the market growth.
Location-based search and advertising allow users to integrate mobile advertising, such as location-based services. The market for location-based search and advertising in the mobile advertising industry is likely to grow substantially. Location-based search and advertising provide enterprises with a higher return on investments (ROI) compared to other forms of advertising. For businesses, it's a direct marketing channel to increase consumer awareness of their outreach and brand.
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The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides an overview and forecast of the global indoor location-based search and advertising market based on various segments. It also provides market size and forecast estimates from the year 2017 to 2027 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The indoor location-based search and advertising market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 18 countries globally along with the current trend and opportunities prevailing in the region.
Reason to Buy
• Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the global Indoor Location-based Search and Advertising Market
• Highlights key business priorities in order to assist companies to realign their business strategies.
• The key findings and recommendations highlight crucial progressive industry trends in the Indoor Location-based Search and Advertising Market, thereby allowing players to develop effective long term strategies.
• Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
• Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those hindering it.
• Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation and industry verticals.
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