Ken Kind talks about Signworld Business Strategy & Goals
Ken Kindt says, “We encourage our owners to save money within the business over term of their first building lease and evaluate their financial situation after 3-5 years of being in business to determine whether or not they are able to buy the next facility they will soon work out of.”
The typical Signworld owner will start their business in roughly 1800 sq. ft. of leased space in a light industrial area or business park. The rent they will pay is dependent upon the area in which they will place their business, but most will fall in the range of 0.75¢ to $1.25 a square foot on a monthly basis. This facility will typically be on a three year lease and will be more than enough space for that new owner to occupy for the first two to three years.
“As the business grows, so does their need for additional equipment to handle the workload as well as additional employees to operate the new equipment. At this point a Signworld owner will begin the search for their next facility, one that is larger and preferably much more cost effective. That is where the purchase of a building comes into play. Most Signworld Owners will tell you that at the time they were ready to buy a building for their next facility, they were amazed that they were able to find a larger facility than their previous rented facility for a lower monthly payment.” says Jack Warner, VP of Signworld.
Emphasizing on the need to own a business, Ken Kindt said, “Most of us are fortunate to own or have owned a home at some point in our life. Why did we go through the process of buying a home and dealing with the occasional headaches of being a homeowner? It is because it is a great way to build wealth, you are no longer paying rent for something you will never have access to long after your useful life with that property has come and gone. We believe the same thing holds true in business.”
“We encourage our business owner to eventually buy the building they are going to work out of. Larry Foster of Signs & More in Detroit, MI will tell you that his mortgage payment for his 8000 square foot building is 60% of what his previous rent payment was in a smaller facility that only measured out to 5000 square feet. The opportunities to own real estate are endless and there are not many franchise concepts that allow their owners to buy the building they work in, our mission over the last 24 years has been to encourage that opportunity and truly help our independent owners build their future and more importantly an equity based exit strategy for their retirement.” says Ken Kindt.
Signworld is a national organization with more than 250 independently owned sign companies, which provide commercial custom signage and graphics. Jack Warner and Ken Kindt lead the Top management at Signworld. It is personable, creative, rewarding and ideal for people-oriented individuals who have the desire to learn how to manage a sales and production business. Signworld affiliates are a cut above traditional sign companies. Ongoing support and training is provided along with state-of-the-art equipment. Signworld business model runs on a no royalty concept. You can learn more about Signworld at www.signworld.org
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