Automotive Hypervisor Market Insights | Key Players: Mentor Graphics (US), Green Hills Software (US), Blackberry (Canada), Renesas (Japan), Continental (Germany).

The Global Automotive Hypervisor Market is projected to grow at a CAGR of 34.90% during the forecast period to reach USD 772 million by 2025 from an estimated USD 95 million in 2018.

The hypervisor is an embedded technology that has been widely used for the in-vehicle infotainment application in the automotive industry. it is a hardware virtualization technology capable of running multiple virtual machines through the Operating System (OS) on a host system.

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The major automotive hypervisor market players include Mentor Graphics (US), Green Hills Software (US), Windriver System (US), Blackberry (Canada), Renesas (Japan), Sasken (India), Continental (Germany), Visteon (US), and NXP (The Netherlands).

Growth Drivers:

o Integration of Various Automotive Applications to Support Centralized Function
o Increasing Complexity of Electrical-Electronic Architecture in Modern Vehicles
o Intervention of Innovative Technologies in Advanced User Interface
o Increasing the Adoption Rate of Connected Cars

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By Type Segment: Increased demand for type 2 hypervisor is expected to drive the automotive hypervisor market

Type 2 is anticipated to register the largest growth during the forecast period in the automotive hypervisor market. The demand for Type 2 hypervisor from global automakers is high which makes it highly preferred virtualized technique. This hypervisor helps to run multiple virtual machines at a time in different operating environments providing the provision to open and close accordingly and make the resources free for the host hardware. Thus, Type 2 hypervisors are expected to witness incremental growth in the coming years for automotive applications. Type 2 architecture of the hypervisor encompasses 2 layers of multiple OS making it more suitable and preferred virtualized technology.

By Vehicle Type Segment: The Passenger car segment is expected to dominate the automotive hypervisor market

The virtualization technology is presently adopted in passenger cars and estimated to be the largest market in the vehicle type segment. The LCV segment is expected to be equipped with the technology by 2022 in the market study. The number of connected passenger vehicles is more compared to commercial vehicles installed with hypervisor technology, which has resulted in a greater market share. Also, connected passenger cars are expected to be the ultimate Internet of Things (IoT) in the coming years which further boosts the hypervisor market. A majority of in-vehicle systems and an increasingly wide range of external networks such as Wi-Fi, cellular, and the internet are driving the market for automotive hypervisor in the passenger car segment.

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The luxury vehicle segment is growing at the fastest rate during the forecast period.

The luxury vehicle market is likely to be the largest growing segment for the automotive hypervisor market. Hypervisor technology mostly finds its application in luxury vehicles since its development cost is always higher. The luxury vehicles are equipped with advanced safety, comfort, and convenience features, making the embedded technology of luxury vehicles more complex with large hardware content. Due to this factor, the market for virtualized technique is larger in high-end cars. However, with the evolution of technology, the application of hypervisor is expected to rise in the economy class vehicles, as well, in the coming years.

Critical Questions:

o How will the trend of luxury vehicle sales impact the market in the long term?
o How will the industry cope with the challenge of high standards of software for an automotive embedded system?
o How do you see the impact of government safety regulations in the automotive hypervisor market?
o What are the upcoming trends in the automotive hypervisor market? What impact would they make post-2020?
o What are the key strategies adopted by top players to increase their revenue?

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