What's driving the LATAM Frozen Bakery Market Growth? Prominent Players: Bimbo de Colombia S.A. (Grupo Bimbo), General Mills Colombia, Europastry Colombia (Europastry), Patagonia Artisan Bakers, Dulcipan, Pan Pa Ya Ltda

The overall valuation of the LATAM frozen bakery market hitting USD 4.3 billion in 2017, stands as a valuable substantiation to the fact that this business sphere is to nothing but proliferate in the coming years, with new product launches, rising investment trends, and increasing number of industry magnates' going the whole hog to establish their stance in this multi-billion-dollar business cosmos.

The LATAM frozen bakery market, in the recent years, is witnessing a significant growth, given the rapid advancements in the retail space and rising disposable income levels of majority of the population. The robust outbreak of fast food outlets and restaurant chains have further led the LATAM frozen bakery industry to traverse along a lucrative growth graph in the past few years.

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Aryzta, the Swiss-Irish frozen bakery market player, has recently unveiled its plan to build a factory in Brazil, which would manufacture frozen products. It has been reported that the plant would be Aryzta's fifth in the country and it will be investing 150 million Brazilian real (EUR33.8m) for the bread making facility. Aryzta is further seen strengthening its ties with the local customers including the food-service outlets of Subway, Burger King, and Starbucks, while it is supplying its frozen bakery products to Prezunic and Walmart in the retail sector. If reports are to be believed, these quick serving restaurants - that forms the important channel for Aryzta - accounts for more than 50% of food-service revenue in Brazil.

The aforementioned instance highlights two prominent factors. The first being the expanding investment of the global industry players in LATAM regions for extracting hefty ROI, and the large-scale expansion of the fast food chains such as Subway and Domino's leading to greater pickup in demand for bread, frozen dough, and viennoiserie.

On this note, it is imperative to mention that in terms of recipe, bread accounted for more than 60% if the overall LATAM frozen bakery market share by volume in 2017 and is estimated to cross 63% by 2025. The viennoiserie segment has further locked its prominent industry share in terms of revenue, with valuation exceeding USD 700 million in 2017.
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Reports further claim that one of the most important factors driving Colombia's frozen bakery industry is the robust proliferation of the packaged food industry in the last couple of years. In fact, the annual per capita consumption of the processed foods was projected to be more than USD 330 million in 2016, according to the National Association of Colombian Business, while it is prudent to note that the global packaged food sales, is also witnessing a boost, up from the USD 2,348.9 billion in 2014 to a steady growth of USD 2,516.2 billion in 2017.

This growth has further the product demand for frozen dough particularly to make burgers breads and pizza base, in turn fueling the LATAM frozen bakery industry growth. Reliable reports claim that, based on the regional landscape of the LATAM frozen bakery market size, Colombia, is estimated to registered a healthy CAGR of 6% over 2018-2025. The development of different retail channels coupled with increasing number of hotels and restaurants leading to significant increase in bakery products demand such as cakes, pastries, and breads, has been attributable to the overall regional growth.

The growth of this business is further likely to gain prominence with prominent domestic players including Groupo Bimbo, General Mills, BredenMaster, and Europastry and other international giants investing in the region to have a preferential access to the faring F&B industry within the continent. According to Global Market Insights, Inc., the LATAM frozen bakery market is forecast to exceed USD 5.7 billion by 2025.

Partial Report Content :

Chapter 5. LATAM Frozen Bakery Market, By Product

5.1. LATAM frozen bakery product insights
5.2. Ready-to-prove
5.2.1. Market estimates and forecast, 2013 - 2025
5.2.2. Market estimates and forecast, by country, 2013 - 2025
5.3. Ready-to-bake
5.3.1. Market estimates and forecast, 2013 - 2025
5.3.2. Market estimates and forecast, by country, 2013 - 2025

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Global Market Insights, Inc.
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About Global Market Insights:
Global Market Insights, Inc., headquartered in Delaware, U.S., is a global market research and consulting service provider; offering syndicated and custom research reports along with growth consulting services. Our business intelligence and industry research reports offer clients with penetrative insights and actionable market data specially designed and presented to aid strategic decision making. These exhaustive reports are designed via a proprietary research methodology and are available for key industries such as chemicals, advanced materials, technology, renewable energy and biotechnology.

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