Press release
Tanzania Mobile Money Market Report, Industry Overview, Growth Rate and Forecast 2024
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Tanzania Mobile Money Market Trends:
Mobile money enables consumers to execute financial transactions in a relatively inexpensive and reliable manner. This has helped in increasing the money liquidity and mitigating crime-related risk in Tanzania. Moreover, mobile money companies are improving the quality of agent networks, which in turn is enhancing customer experience and encouraging greater use of their services. Along with this, the partnership between mobile money operators and international money transfer services like MoneyGram and Western Union has facilitated the users of different service platforms to transact directly with each other. For instance, Vodacom Tanzania has entered into a partnership with Safaricom in Kenya, allowing operator-to-operator international money transfer interoperability. Looking forward, the market value is projected to reach US$ 216.4 Billion by 2024, growing at a CAGR of 28.7% during the forecast period (2019-2024).
Explore full report with table of contents: https://www.imarcgroup.com/tanzania-mobile-money-market
Market Summary:
Based on the technology, the market has been segmented into unstructured supplementary service data (USSD), mobile wallets and others. USSD currently represents the most popular technology used for making mobile money transactions.
On the basis of the business model, the market has been segregated as mobile-led and bank-led models. At present, mobile-led models are the leading segment, accounting for the majority of the market share.
The market has been categorized based on the transaction type into peer to peer, bill payments, airtime top-ups and others. Presently, mobile money is majorly used to make peer to peer transactions.
The competitive landscape of the market has also been analyzed in the report, with some of the key players being M-Pesa (Vodacom Tanzania Limited), Tigo Tanzania (MIC Tanzania Public Limited Company) and Airtel Money Tanzania Limited.
Browse Related Report:
https://www.imarcgroup.com/kenya-mobile-money-market
https://www.imarcgroup.com/uganda-mobile-money-market
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