Digital Map Market Outlook 2025 - Automotive Sector to Register Extensive Growth
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North America is anticipated to lead in the digital map market over the forecast time period. This is due to the presence of prominent technological players such as Google, Microsoft, and Apple. The region is also one of the major hubs for the technology start-ups. Supportive government policies and favorable conditions for the new players encourage companies to work on cutting-edge technologies. In addition, the increasing venture capital in the mapping technologies by the tech-giants also drive the digital map market. For instance, in 2015, Mapbox raised USD 52 million to develop media-rich mapping solutions for the North American region.
The Asia Pacific region is expected to grow the fastest over the projected timeframe due to the widespread adoption of smartphones in the region. This can be attributed to the availability of cost-effective mobile devices equipped with navigational applications. In addition, the governments in the region are exploring new opportunities to improve the public infrastructure. For instance, the government of India has announced plans to create Aadhaar-based digital maps for residential properties.
The companies operating in the digital map market are Esri, Google, DigitalGlobe, HERE, Nearmap, Magellan, Microsoft, NavInfo, AutoNavi, Digital Mapping Solutions, Automotive Navigation Data, MapMan, OpenStreetMap, Living Map, ZENRIN, MapSherpa, INRIX, Mapmechanics, Yahoo, Apple, MapQuest, MapmyIndia, Digital Map Products, TomTom, and Mapbox. The companies in the market are focusing on forming partnerships and conducting strategic acquisitions to increase their market share and gain a competitive edge over its competitors. For instance, in 2016, Mapquest acquired Mapkin to strengthen its product portfolio and expand its operations. Similarly, in 2018, TomTom collaborated with ParkWhiz, a provider of parking solutions in North America. This partnership will provide TomTom an access to ParkWhiz’s public parking database, which will help it to create highly detailed mapping services.
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Methodology used in this report: -
our researchers and domain experts use a unique blend of primary and secondary research, with validation and iterations at every stage, in order to minimize deviation and present the most accurate analysis of the digital map market. The research process begins with extensive data mining, using authentic sources such as trade magazines, technical publications, independent studies along with paid avenues such as ICIS, Hoovers, etc. Primary objectives of data mining include:
• Definition and scope of research
• Digital map market dynamics, growth drivers and industry pitfalls
• Regulatory and political guidelines for the industry
• Demographics and statistical data
All the above factors are identified and analyzed in detail, with their present and expected market impact, which is quantified and used to derive digital map market growth expectation. Market forecast is built using statistical analysis with models built around time-variance, regression and correlation analytics.
Significant emphasis is put on primary research, which serves the dual role or not only validating our findings but also obtaining penetrating digital map market insights, which help us gain more clarity regarding business environment and competitive leverage. Notable participants in our primary research process include:
• Leadership figures such as CEOs, CSOs, VPs etc. in key companies
• Supply-chain participants, distributors and domain experts
• Key customers and B2B clients
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