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Saudi Arabia Mattress Market is Expected to Register Revenues worth USD 500 million by the year ending 2023E: Ken Research

11-06-2019 08:28 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: Ken Research

Saudi Arabia Mattress Market is Expected to Register Revenues

Key Findings
• Rising population in Saudi Arabia is leading to an increasing rate of home ownership which will lead to increase in sales of mattresses in Saudi Market.
• Saudi Arabia's tourism sector is witnessing growth both in international visitors and domestic tourism, resulting in rising sales for mattress
• With rising pattern of health related issues especially those related to joint pains, back pains and cervical, the market for mattresses in Saudi Arabia has witnessed a rise in demand for orthopedic/therapeutic mattresses

Increase in home ownership in Saudi Arabia: Rising population in Saudi Arabia which is leading to increasing rate of home ownership is a major factor which is expected to create demand for mattresses for residential segment. The number of households in Saudi Arabia is projected to increase significantly in the year 2023. Migration from rural to urban areas is occurring at a very rapid pace in the Kingdom of Saudi Arabia, perhaps more than any other country in the Arabian Peninsula, where the youth consumers among the population is laying severe pressure on housing supply.
Increase in Tourism: The Saudi Vision 2030 development initiative announced by Deputy Crown Prince Muhammad Bin Salman aims to increase the revenue generated from tourism to 18% in the upcoming years, according to reports. The vision aims to establish an Islamic museum, which will draw a large number of tourists, including foreign pilgrims who visit the kingdom for Haj and Umrah. This, in turn, will increase the number of accommodation facilities in the country which is one of the major drivers for demand of mattress in the country
Growing Sales of Orthopedic Mattresses: Orthopedic health concerns in the country are witnessed to increase, especially in women due to increasing cases of back pain, body aches and sores, thus driving continuous innovation in the type of mattresses by companies. Health concerns have led to an increase in the demand for multiple function beds with therapeutic attributes
In order to achieve its ambitious 2020 targets, SCTH is seeking investment from the private sector to supplement funds received from the Saudi government in the following tourism sub-sectors: accommodation (hotels and furnished apartments), restaurants and cafes, visitor facilities, decentralized tourism agencies, regional capabilities, quality assurance, and heritage villages. In addition, Saudi Arabia is seeking roughly US$ 50 billion in private investment to provide 400,000 housing units additionally. To attract private investment, the Ministry is focusing on partnering with interested companies to build villas and multi-storey apartment buildings, either on government or privately owned land. Increase in residential areas will drive the demand for mattress in the country.
Analysts at Ken Research in their latest publication “Saudi Arabia Mattress Market Outlook to 2023 – By Size (King Size, Queen Size, and Single), By Type (Spring, Foam and Latex, and Others), By Distribution Channel (Retail and Direct Sales), and By Organized and Unorganized” believed that the Saudi Arabia mattress market is expected to register a positive CAGR of 10.6% in terms of revenue during the forecast period 2018-2023E.

For more information, refer to below link:

Key Segments Covered
• Size of Mattresses
 King Size
 Queen Size
 Single
• Type of Mattresses
 Spring
 Pocket Spring
 Inner Spring
 Foam and Latex
 Others (Gel based, water based, air based mattresses, orthopedic mattress and coir mattress and rubber mattress)
• Market Structure
 Organized Sector
 Unorganized Sector
• By type of market
 Mass
 Economy
 Premium
• Region
 Central
 Western
 Eastern
 Northern
 Southern
• Distribution Channel
 Retail Sales
 Direct Sales
 Hotels, Resorts and Residential Sector
 Hospitals

Key Target Audience
• Mattress Raw Material Producers
• Mattress Manufacturers
• Investors
• Distributors / Retailers / Stockist
• Mattress Specialist Retailers
• Mattress Internet Retailers

Time Period Captured in the Report:
• Historical Period: 2013-2018
• Forecast Period: 2019-2023

Companies Covered in Saudi Arabia Mattress Market
• SleepHigh
• Raha
• Sealy
• KingKoil
• Intercoil
• Al Mazro
• Serta
• Al Rajhi group
• Al-Mutlaq
• Tempur
• Royal Mattress
• American bed
• Sleepnice

Key Topics Covered in the Report
• Saudi Arabia Mattress Market Value Chain Analysis
• Saudi Arabia Mattress Market Size by Revenue (FY’2013-FY’2018)
• Saudi Arabia Mattress Market Segmentation (FY’2018)
• Saudi Arabia Mattress Market Segmentation by Size of Mattress (King size, Queen size, Double size and single size).
• Saudi Arabia Mattress Market Segmentation by type of Mattress (spring, Latex and Foam and others).
• Saudi Arabia Mattress Market Segmentation by type of spring (Pocket spring and Inner spring).
• Saudi Arabia Mattress market Segmentation by Distribution channel (Retail and Direct).
• Saudi Arabia Mattress market Segmentation by type of organized market (Mass, Economy and Premium).
• Saudi Arabia Mattress market Segmentation by Market Structure (Organized and Unorganized).
• Saudi Arabia Mattress market Segmentation by type of manufacturing ( Domestic and Imports)
• Saudi Arabia Mattress market Trade Scenario
• Saudi Arabia Mattress market Decision Making Process
• Saudi Arabia Mattress market Trends and Developments
• Issues and Challenges in Saudi Arabia Mattress Market
• Future Outlook and Projections for Saudi Arabia Mattress Market

Related Reports

Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications

Ken Research Pvt. Ltd.,
Unit 14, Tower B3, Spaze I Tech Business Park, Sohna Road, sector 49 Gurgaon, Haryana - 122001, India

Ken Research is a Global aggregator and publisher of Market intelligence, equity and economy reports. We provides business intelligence and operational advisory in 300+ verticals underscoring disruptive technologies, emerging business models with precedent analysis and success case studies.

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