Smoked Salt Market Growth, Analysis of Key Players, Trends, Drivers

Global Smoked Salt Market is expected to grow with a high CAGR by 2024. The market will be particularly driven by the rising product demand from the food & beverage industry. Smoked salts enhance the inherent flavors as well as impart a tender and smoky flavor to the food products, thus making them more delicious. The smoked salt being a sea salt smoked over wood fires, holds certain trace mineral content. This trace minerals act as a source of antioxidants to the human body and enhance the immunity. The woods which are used for smoking influences the flavor of the salt. flavor, which can range from subtle to bold or even sweet.

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These salts are used to flavor the cuisines by means of rubbing, marinating or finishing. They are used in non-veg food items including seafood, red meat, hams, sausage, grilled meats, eggs and more. In case of vegetarian food, these salts often act as a substitute for bacon crumble, also used in spices, baked potatoes, creamy pasta dishes, salads, veggies, buttered popcorn, etc. Smoked cheese has been quite popular in the recent years. Smoked salts are used in preparation of circassia smoked cheese, cheddar cheese and mozzarella. The product finds usage in deserts as a savory to sweets like ice-cream, toffee fudge, etc. They are used to flavor the beverages such as cocktails, whiskey, beer, mattha, suanmeitang, etc.

The smoked salt market will observe significant demand from the ever-growing snacks industry in the coming years. The escalating online stores and supermarkets trends will further propel the product market by 2024. However, the market will face certain restraints owing to the harmful polycyclic aromatic hydrocarbons (PAH) found in smoke. The commercial tariffs and regulations in international trade, code of federal regulations (CFR), EU salt reduction framework and several other protocols might affect the market growth in the near future.

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The market is segmented on the basis of the product form, the type of wood used, distribution channel and region. Based on the type of wood used for smoking the market is classified into alderwood, apple wood, hickory, mesquite, and others including oak, cherrywood, birch, whisky, etc. Out of these alderwood and hickory are more popular. According to the form of the smoked salt, the market is divided into coarse, fine, and others including micro-fine, granular and flakes. Smoked salt market is classified according to its distribution channel as supermarkets/hypermarket, online stores and retail stores. For easy retiling of smoked salt, companies are leaning towards online store options which plays crucial role in driving the market.

The regional segmentation of the market is done as: North America, Europe, Latin America, Asia Pacific and Middle East & Africa. North America is likely to gain the largest market share by 2024 owing to the mounting popularity and higher production of smoked salts in the region. Asia Pacific region is also expected to witness significant growth trends in the forecast period.

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The market players can gain the competitive advantage by consistent product innovations and extensive promotional activities to spread awareness among the consumers. Some key participants in the market are: Saltverk, Artisan Salt Company, Besmoke, Hepps Salt Co., B&G Foods, Inc., Maine Sea Salt Company, Chef Milton Gourmet, San Franscisco Salt Co., Frontier Natural Products Co-op., Maldon Salt Company, Gourmet Nut, Jacobsen Salt Co., The Original Smoke & Spice Company Pty Ltd., Laguna Salt Co., Random Harvest Pty Ltd., Pukara Estate, SaltWorks, Steel City Salt Company, Troyers Country Market, Viva Doria and Williams-Sonoma Inc.

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