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Qatar’s Regency Travel & Tours offers Air Miles on all travel bookings

06-16-2011 10:29 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Custard Communications

Commercial Director Paul Lacey

Commercial Director Paul Lacey

Regency Travel & Tours, Qatar’s leading travel agency, has partnered with Air Miles Middle East to offer its customers the chance to collect Air Miles every time they make a travel purchase.

And any Air Miles members using their Air Miles card along with their HSBC Card will earn twice as many Air Miles every time they book with the award winning travel agent.

Regency Travel & Tours CEO, Tareq Abdullatif Taha, explains the reasons for the partnership: “We’re delighted to now be able to reward the loyalty of our frequent customers who have consistently put their trust, time and money into our services.

“However, we also see this as a fantastic way to add value for customers existing and new who purchase our travel services and we’re eventually planning to increase the scope of this loyalty programme, extending it to all our companies under Regency Group Holding.

NM Shafiq – General Manager, Regency Travel & Tours, adds: “Our customers already benefit from great service, but the addition of Air Miles further differentiates our offering from the competition, which we hope will increase loyalty, customer retention and help our expansion into new segments.

“We opted for Air Miles as it’s a respected loyalty brand worldwide and offers flexible, current and relevant rewards for our valued customers - giving them the ability to both earn and redeem Air Miles with us.”

Air Miles Middle East’s Commercial Director, Paul Lacey, says: “This is a significant development in Air Miles’ history in Qatar, as partnering with the country’s premier travel agency gives our members the opportunity to earn Air Miles every time they travel.

“Our major focus for Qatar is to align our brand with more partners in order to further improve the loyalty programme we offer our members, providing more opportunities to save for rewards through everyday spending.

“Regency Travel and Tours this year retained the Middle East Leading Travel Agency award for the fifth time in a row at the World Travel Awards and partners of the calibre of Regency Travel and Tours is exactly the strength of brand we’re looking to add to our member offering.

“As part of our ongoing strategy, we’re negotiating with other major brands in Qatar and throughout the region as we look to continue to expand the programme.”

Air Miles members in Qatar can now save for rewards every time they book by cash, credit card, online, telephone or at any of Regency Travel & Tours’ 35 branches.
www.airmilesme.com

(Ends.)

Air Miles Middle East, the leading coalition loyalty programme in the UAE, Qatar and Bahrain, is managed by Rewards Management Middle East FZ-LLC (RMMEL), which is 60 per cent owned by Groupe Aeroplan.

Since its launch in 2001, more than 1.7 million members have enrolled from over 700,000 households in the UAE, Qatar and Bahrain. Members can collect Air Miles from over 120 market-leading companies including HSBC, Spinneys, Lamcy Plaza and Damas, plus many more.

Air Miles offers a wealth of rewards and experiences to members such as electronics, jewellery, family days out, adventure experiences, hotel and flight bookings.

For more media information, please contact Ian Hainey at Custard Communications for Air Miles Middle East on +971 50 466 1368, ian@welikecustard.com
Unit P12 Rimal, The Walk, Jumeirah Beach Residence, PO Box 487177, Dubai, UAE

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