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Geo Marketing Market to 2027 - Global Analysis and Forecasts by Technology, Deployment Model, Key Players like Bluedot Innovation, Cisco Systems, Ericsson, Galigeo, Google, MobileBridge, Qualcomm Technologies

05-08-2019 12:38 PM CET | IT, New Media & Software

Press release from: ReportsWeb

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Geo marketing is the analysis of demographic and economic data of territory to plan marketing strategies. The location knowledge is used to frame marketing efforts, using digital mapping to organize and display data for review and decision-making. The digital map is used by marketers to analyze data by geographic region.

MARKET DYNAMICS

The geo marketing market is heavily influenced by driving factors such as increasing demand for location-based Intelligence, growing use of location analytics and big data and wide acceptance of location-based applications.However legal concerns and privacy threats are the restraints of this market.

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MARKET PLAYERS

The reports cover key developments in the geo marketing market as organic and inorganic growth strategies. Various companies are focusing on organic growth strategies such as product launches, product approvals and others such as patents and events. Inorganic growth strategies activities witnessed in the market were acquisitions and partnership & collaborations. These activities have paved way for expansion of business and customer base of market players. The market payers from geo marketing market are anticipated to lucrative growth opportunities in the future with the rising demand for geo marketing market in the global market. Below mentioned is the list of few companies engaged in the geo marketing market.

The report also includes the profiles of key geo marketing market companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, products and services offered, financial information of last 3 years, key development in past five years.

- Bluedot Innovation
- Cisco Systems India Pvt. Ltd
- Ericsson
- Galigeo
- Google
- MobileBridge
- Qualcomm Technologies, Inc.
- Reveal Mobile, Inc
- SAKSOFT
- Software AG

MARKET SCOPE

The "global geo marketing market analysis to 2027" is a specialized and in-depth study of the Technology, Media and Telecommunications industry with a special focus on the global geo marketing market trend analysis. The report aims to provide an overview of the Geo marketing market with detailed market segmentation by technology, component, location, deployment mode and by vertical. The global geo marketing market is expected to witness high growth during the forecast period. The report provides key statistics on the market status of the leading geo marketing market players and offers key trends and opportunities in the geo marketing market.

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MARKET SEGMENTATION

The global Geo marketing market is segmented on the basis of technology, component, location, deployment mode and by vertical.Based on technology, the market is segmented as bluetooth, global positioning system, radio-frequency identification, WI-fi, near-field communication, beacon. Based on component the market is segmented as software, geofencing and reporting and data visualization. On basis of location type the market is segmented as indoor and outdoor. Based on deployment mode the market is segmented as cloud based and on-premises. On basis of Vertical the market is segmented as retail and ecommerce, healthcare and life sciences, travel and hospitality, banking, financial services and insurance, media and entertainment, telecommunications and IT.

Table of Content:

1. INTRODUCTION
2. KEY TAKEWAYS
3. RESEARCH METHODOLOGY
4. GEO MARKETING MARKET LANDSCAPE
5. GEO MARKETING MARKET - KEY MARKET DYNAMICS
6. GEO MARKETING MARKET - GLOBAL MARKET ANALYSIS
7. GEO MARKETING MARKET - REVENUE AND FORECASTS TO 2027 - TECHNOLOGY
8. GEO MARKETING MARKET - REVENUE AND FORECASTS TO 2027 – COMPONENT
9. GEO MARKETING MARKET - REVENUE AND FORECASTS TO 2027 – LOCATION
10. GEO MARKETING MARKET - REVENUE AND FORECASTS TO 2027 - DEPLOYMENT MODEL
11. GEO MARKETING MARKET - REVENUE AND FORECASTS TO 2027 – VERTICAL
12. GEO MARKETING MARKET REVENUE AND FORECASTS TO 2027 - GEOGRAPHICAL ANALYSIS
13. INDUSTRY LANDSCAPE
14. GEO MARKETING MARKET, KEY COMPANY PROFILES
15. APPENDIX

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Pune, India

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