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Global Insights-as-a-Service Market Outlook 2019: Opportunity and Growth Analysis - Dominated By IBM, Capgemini, Accenture, Oracle, Deloitte, Dell, NTT DATA Services, GoodData, Zephyr Health, SmartFocus
Global Insights-as-a-Service Market
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Global Insights-as-a-Service Market By Geography; Type (Descriptive, Predictive, Prescriptive); Deployment Model (Public, Private, Hybrid); Application; Organization Size; Vertical – Industry Trends and Forecast to 2024
Market Definition:
Insights-as-a-service is a type of cloud services that specific data results. It essentially combines the idea of business intelligence with the concept of vendor-delivered cloud services and analytics. It is widely applicable in BFSI, government & defense, energy & utilities, healthcare, industrial manufacturing, media, retail & ecommerce, transportation & logistics, telecom & IT, and others. Increased need for customer management and increasing market competition may act as the major driver in the growth of insights-as-a-service market. On the other side, rising concern for data security may hamper the market
Major Market Drivers & Restraints:
• Increased need for customer management
• Increasing market competition
• Emergence of IoT
• Rising big data
• Data security concern
Major Market Competitors: Global Insights-as-a-Service Market
Some of the major players of the global insights-as-a-service market are IBM Corporation, Capgemini, Accenture, Oracle, Deloitte Touche Tohmatsu India LLP, Dell Inc, NTT DATA Corporation, GoodData Corporation, Zephyr Health, Inc, Smart Focus and others.
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Market Segmentation:
On the basis of type:- Descriptive insights, predictive insights, and prescriptive insights.
On the basis of deployment model:- Public cloud, private cloud, and hybrid cloud.
On the basis of application:- Revenue cycle management, governance, risk, and compliance management, customer life-cycle management, branding and
marketing management, strategy management, and supply chain management.
On the basis of organization size:- Large enterprise, small and medium enterprise (SMEs).
On the basis of vertical:- BFSI, government & defense, energy & utilities, healthcare, industrial manufacturing, media, retail & ecommerce, transportation & logistics, telecom & IT, and others.
On the basis of geography:- North America, South America, Europe, Asia-Pacific, and Middle East & Africa.
In 2017, North America is expected to dominate the market.
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