Press release
Boston Fashion Night Gives the Retail Industry a Fresh New Look in One Night
Boston Fashion NightBoston Fashion Night Gives the Retail Industry a Fresh New Look in One Night!
(BOSTON, MA) – For the first time ever, The SYNERGY Events is melding shopping, music, food, art, and fashion for the cosmopolitan people of Boston. Boston Fashion Night, an effort to stimulate the retail economy and promote Boston as an emerging fashion capital, will debut on Newbury Street on April 30th, 2011. This unconventional shopping night will serve as a platform for high-end stores and an elite group of clientele who are looking for more in their shopping experience, to meet and create a memorable evening.
By creating a comfortable and stimulating atmosphere for consumers, The SYNERGY Events is committed to reviving the rate of shopping in Boston, which has dropped significantly after the economic crisis. Years in the making, Boston Fashion Night is a positive step in the recovery of the retail and fashion industry.
Ticket holders will be given complete access to the participating stores that are staged to provide a special shopping experience. Deals, packages, live music, art, and exquisite cuisines are some of the details designed to create an exciting atmosphere for our elite shoppers. With one admission card, guests gain complete access to explore and discover unique offerings from one store to another. Later in the evening, after guests have shopped their fill, VIP ticket holders are invited to the exclusive red carpet cocktail reception sponsored by one of the city’s high-end venues. Guests will feel like stars as they mingle with industry professionals and fashion-minded individuals alike in the midst of gourmet food, sumptuous cocktails, live entertainment, and professional photography provided by Nathan Tia.
Reaz Hoque, CEO and Founder of The SYNERGY Events, reflects: “We have always brought innovative events into the city and this time, it is no different. Boston Fashion Night contributes to SYNERGY’s mission to help expose and promote Boston’s rich sense of creativity, unique fashion, and myriad diversity. We are excited to have received so much support thus far to help revive the city’s enthusiasm for new fashion, food, and music, and look forward to a night of new discoveries.”
Participating vendors include Newbury Street stores such as Alex and Ani, Jack Wills, The Tannery, and several high-end vendor booths hosted by the Axelle Fine Arts Gallery. Partners for the event include Create Boston, a program of the City of Boston Redevelopment Authority, PR agency Image Unlimited Communications, Ltd., and gourmet restaurant Bistro du Midi. Media partnerships include Yelp.com and NECN’s DirtyWater TV.
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About Synergy Events:
The SYNERGY Events has conducted numerous high-end events throughout Boston, Washington D.C., and New York, giving young professionals, fashion designers, performers, and artists the opportunity to network, mingle, and be a part of an extraordinary and highly dynamic community. These exclusive events are known for unrivaled luxury and their promise of satisfaction.
*Image Unlimited Communications is a Boston Public Relations and Marketing Agency. For More information please visit www.imageunlimited-boston.com
*Images Available
FOR IMMEDIATE RELEASE
Contact:
JP Faiella
Image Unlimited Communications, Ltd.
P. 781.721.4624 C. 617.504.7585
E. jfaiella@imageunlimited-boston.com
Anny Deirmenjian
Image Unlimited Communications, Ltd.
P. 215.561.IMAGE (4624) C. 617.851.9315
E. annyd@imageunlimited-boston.com
The SYNERGY Events
Contact@TheSYNERGYEvents.com
http://www.bostonfashionnight.com
28 Church St Winchester, MA 01890
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