Global Stevia Market Share, Trend Analysis & Forecast up to 2025 | Top Key Players Cargill Incorporated, Dow Chemicals, BASF SE, Bayer AG, Lonza Group.

Stevia has no calories and is 300 times sweeter than sugar in similar concentration. Producers are progressively discovering substitute for sweeteners, which will lead to decrease in calorific content without forfeiting the taste. Growing awareness of health benefits of low-calorie consumable products is the key catalyst for the market growth. Traditionally, stevia has been cultured for more than centuries, though it got the acknowledgement of being a safe alternative for sugar only in the recent past. Popularity of food products with stevia is very recent. In 1970s, Japan started stevia agriculture for commercial practice, Morita Kagaku Kogyo Co., Ltd. was the first company to market and sell stevia commercially.

Stevia Market Top Players:

The major players involved in this market are Royal Dutch Shell PLC, Cargill Incorporated, Dow Chemicals, BASF SE, Mitsui Chemicals, Inc., Bayer AG, Chemtura Corporation, COIM S.P.A., Emery Oleochemicals, Invista B.V., Lonza Group, Perstorp Ab, Shandong Dongda Chemical Industry Co Ltd, Stepan Company, Vertellus Specialties Inc., among others.

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Stevia Market Outlook:

New product development, enhanced taste and adaptability, along with high levels of marketing support are expected to upsurge the demand for stevia-based products and lift the market growth. The rising awareness about the health benefits associated with stevia is leading to the widespread use of these products in the food & beverage sector. As the number of overweight and diabetic people is on the rise, stevia is the finest sugar alternative due to its zero-calorie property. Stevia has always been in the news owing to numerous supervisory constraints, which is a chief threat to the stevia market. Another threat to the market is the accessibility of other low-calorie sweeteners.

Stevia Market Segmental Overview:

The global Stevia market is segmented based on extract type, end user and geography.

Stevia Market by Extract Type:

• Powder
• Liquid
• Leaf

Stevia is extensively used in the powdered form across the world, hence, it is the largest segment in the market.

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Stevia Market by Application:

• Beverages
• Food Products
• Table Top Sweeteners
• Pharmaceuticals
• Others

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Stevia Market by Geography:

Geographically, this market is segmented into North America, Europe, Asia-Pacific and Rest of the World. Within Asia Pacific, China was the leading producer of stevia. Asia Pacific is followed by the North American region where request for natural sweeteners made from herbs is growing robustly especially in food and beverages. The third largest market for stevia was South America with Brazil, Colombia, Peru, Paraguay and Uruguay being the key producers.

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