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Business Analytics Market is expected to register a CAGR of 7.3% during the forecast period (2018-2023)| Key Vendors - ORACLE CORPORATION, IBM, SAP SE, MICROSOFT CORPORATION, SAS INSTITUTE INC., INFOR, amongst others

03-14-2019 08:49 PM CET | IT, New Media & Software

Press release from: Market Prognosis

Market Analysis:

North America to have the Largest Market Share
North America is one of the largest markets for technology-based solutions. North America is a strong player in development and implementation of new technologies. This implementation of new technologies is driven by the need for tracking data patterns in order to track the performance of the business and take strategic informed decisions.

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The rate of production of data from user devices, like mobiles, tablets, and laptops is growing exponentially. This has led to huge amounts of data to be processed for businesses to understand user behavior and make customized products to gain market share and value. Sales and marketing teams are expected to continue to keep track of their customers using CRM solutions that collect data from social media and other diverse sources and present them in an actionable manner to the users. With the increase in growth of IoT of things, the data generated and requirement for business analytics are further expected to increase. The on-demand deployment model of business analytics tools can be defined as an emerging form of the software delivery model, wherein, the business analytics software is deployed and managed on the provider’s cloud infrastructure.

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Market Segments:
Business Analytics Market is segmented by:
1. Software: Query Reporting and Analysis Tools, Advanced and Predictive Analytics, Location Intelligence, Content Analytics, Data Warehousing Platform, Enterprise Performance Management
2. Deployment Model: On-premise, Cloud-based, Hybrid
3. Industry: Banking, Financial Services, and Insurance, Energy and Power, Education, Government, Healthcare, Media and Entertainment, Manufacturing, Retail, Telecom and IT, Others
4. Geography: North America, South America, Europe, Asia Pacific, Middle East & Africa

Key Developments in the Market
•March 2018 - Incorta partnered with Business Analytics consulting firm Edgewater Ranzal. With this partnership, Incorta is expected to provide better customer services for customers using Direct Data Mapping platform.
•March 2018 - CaliberMind raised USD 3.2 million in a Series Seed round of financing led by Newark Venture Partners & Buran VC.

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About Market Prognosis
We at Market Prognosis believe in giving a crystal clear view of market dynamics for achieving success in today's complex and competitive marketplace through our quantitative & qualitative research methods.
We help our clients identify the best market insights and analysis required for their business thus enabling them to take strategic and intelligent decision.
We believe in delivering actionable insights for your business growth and success.

Contact us:
ProgMark Pvt Ltd,
Thane - 421501
India.
Contact No: +1 973 241 5193
Email: sales@marketprognosis.com

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