Press release
McNeill Designs increases its’ store roster, surpassing the 1,000 mark
Wilmington, Delaware, March 1, 2011 -- Following the tremendous success of Toy Fair 2011, held earlier this month in New York City, McNeill Designs for Brighter Minds surpassed the 1,000 mark, adding even more independent toy and game retailers to its’ store roster.“Small, independent toy and game retailers have always been the backbone of our business,” explains McNeill Designs CEO Donald McNeill. “Independently owned stores are always on the lookout for those exciting, engaging products that help them differentiate themselves from large, mass retailers. Our games, including the word game You’ve been Sentenced! and the memory game Twisted Fish are perfect in this setting.”
Founded in 2004, McNeill Designs for Brighter Minds focused on small, independent toy and game stores from the start with the release of the word game You’ve been Sentenced! The inherent educational value of the game made it an instant favorite in the independent toy and game arena. The firm followed up with the launch of the memory game Twisted Fish, another multi award-winning game.
“Independent toy and game retailers are the pioneers of the industry,” says McNeill. “Very often it’s the small mom-and-pop retailers that discover the next “big thing” and literally introduce it to the world. To surpass the 1,000 store milestone is an exciting achievement for the firm.”
For more information about McNeill Designs for Brighter Minds, its products and people, please contact Susan McNeill at 302-478-2757 or visit McNeillDesigns (dot) com
McNeill Designs for Brighter Minds was founded in 2004 and quickly gained national with the release of its flagship word game You’ve been Sentenced! The game has consistently been recognized by both the toy and game industry, as well as the education community, and is the recipient of numerous awards including the Oppenheim Toy Portfolio, a Gold Seal Award, the iParenting Media Hot Product Award, and the National Parenting Seal of Approval. You’ve been Sentenced! has even received recognition from George Lucas’s Educational Foundation's Edutopia magazine. Following up its success with You’ve been Sentenced, McNeill Designs’ has also added the memory game Twisted Fish, You’ve been Sentenced! specialty add-on decks, and more to its roster of games.
1729 Marsh Road
Wilmington, DE 19810
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