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Automotive Film Market 2019 Global Industry Analysis by Size, Share, Trends, Key Players, Growth Application and 2023
Automotive Films Market , Automotive Films Market Size, Automotive Films Market Share, Automotive Films Market 2019
Automotive Film Market:
Automotive films are coatings used as protection against mechanical as well as ultraviolet protection. Automotive films possess superior properties such as impact resistance against normal road hazards, protection against harmful UV rays, increasing privacy of vehicles, and color protection of the vehicles. They can be applied in automotive interiors such as console, audio or video remote control system, dials, control panels, and door trim. They provide a broad range of design facility and aesthetic appeal and is widely used in passenger cars, heavy duty vehicles and light duty vehicles. Moreover, they provide a variety of colors and styles along with increasing privacy and reducing interior cabin temperature.
Automotive Film Competitive analysis
Avery Dennison Corporation. (U.S.), HEXIS S.A. (France), 3M (U.S.), Eastman Chemical Company (U.S.), Arlon Graphics, LLC. (U.S.), MATERIAL SCIENCES CORPORATION (U.S.), DuPont (U.S.), Garware Suncontrol (India), NEXFIL (U.S.), Johnson Window Films, Inc. (U.S.), Saint-Gobain Performance Plastics (France), Madico, Inc. (U.S.), Kay Premium Marking Films LTD (UK)
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Automotive Films Market Competitive Analysis
Automotive films market is highly fragmented market with tier 1 and tier 2 players dominating the overall market. The major strategies adopted by key players are expansion, collaborations or partnerships and product launch. In order to meet regulations, set by various bodies of respective regions, manufacturer is entering into agreement with raw material supplier to maintain profit across the value chain. Auto manufacturers are focusing more on performance of vehicle by lowering of greenhouse gases with significant reduction in weight of vehicle. In highly competitive market, companies are investing more in innovations and brand building thereby, fostering the strong relationship with customer. In many countries regulations are strict towards film installation and may restrict the installation for the purpose of road safety, crimes and various security issues. This may restrict the manufactures and hamper the overall market growth. On other hand, major players are carrying out research & development activities to improve the properties of these automotive film.
Industry/ Innovation/ Related News:
July 2017 – Avery Dennison Graphics Solution North America launched a product in automotive films such as new PVC free film MPI 1405. MPI 1405 is new ultra-comfortable film with a long term removable (LTR) adhesives and possess excellent print quality suitable for car wraps along with indoor and outdoor architectural applications. This would increase the company’s market share by tapping new customer requirement. This product launch also delivering market leading solutions that would help the company to push their product portfolio to sustainability goal by 2025.
October 2017–Avery Dennison Corporation, invested in Gauzy, an Israeli based manufacturer of liquid crystal based material films and solutions for various end markets such as automotive, construction and home appliances. The products are used commercially for window film and in under evaluation for automotive applications. Through this expansion and continuing development of Gauzy film technology, company will significantly increase distribution network.
May 2017 – Eastman Chemical Company is increasing performance films operations in Virginia. The capacity expansion of paint protection film and window films would help the growth of LLumar and Suntek brands and cater the new opportunities in automotive and architectural applications.
April 2017– LINTEC launched new automotive film known as GY-3IR which has darkest color available with high class tint and texture quality. With increasing demand of color variations ranging from dyed types to clear types, automotive manufactures are incorporating high class designs, diverse functionality and superior workability in automotive window glass. This would help the car driver to maintain a clear view in sunlight and reduce the UV radiation entering the car. Thus, development of innovative and reliable automotive film in automotive industry would provide a new boost to film developers
Automotive Film Regional Analysis:
North America is estimated to be the largest automotive film market followed by Europe and Asia Pacific on account of strong existence of many big market players. Germany is predicted to register a strong growth due to tremendous demand of paint protection film in automobile sector. In Asia Pacific, countries such as China, Japan, and South Korea are the fastest growing market for automotive film, and is estimated to grow with the same pace over the assessment period. Rising living standards along with the flourishing growth of automotive sector is predicted to contribute in the regional market growth. In North America, U.S and Mexico are among the major contributors in the regional market growth due to expansion of automotive sector. The Middle Eastern and African countries such as Qatar, Saudi Arabia, and the United Arab Emirates (UAE) are predicted to witness steady growth on account of rising foreign investments and shifting of manufacturing base to these region.
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IMPORTANT POINTS FROM TABLE OF CONTENTS
Table 1 World Population by Major Regions (2016 To 2030)
Table 2 Global Automotive Film Market: By Region,
Table 3 North America Automotive Film Market: By Country,
Table 4 Europe Automotive Film Market: By Country,
Table 5 Asia-Pacific Automotive Film Market: By Country,
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