Press release
66°NORTH wins one of Europe’s biggest outdoor design awards.
Ispo, one of the biggest international trade fairs for sporting and outdoor goods, is now in full swing in München Germany. Ispo annually honours the most innovative products for the outdoor sector with ispo Outdoor Awards. The best new products for the next season are honoured with this award.All the brands that take part in ispo may submit items for consideration, meaning that only the best of the best compete for the award. The jury was very excited about the quality of the products submitted to this year’s ispo Outdoor Award, even though it made the jurors’ decisions so much harder.
The ispo Outdoor Awards are presented in three categories: hard goods, soft goods and accessories. The Snæfell Jacket from 66°NORTH is this year’s soft goods ispo Outdoor Award winner. This is a remarkable achievement by 66°NORTH in the year in which the company celebrates its 85th anniversary. The extremely ergonomic cut of both the ladies’ and men’s jackets impressed the jury, which said in its statement: “The Snæfell Jacket by 66° NORTH, made of bi-elastic, lightweight Polartec® NeoShell®, is a jacket for even the most demanding customers. Highlights include preformed elbows as well as seamless shoulders, ensuring optimum range of motion. Thanks to the Polartec® NeoShell®, the jacket is waterproof and breathable. Due to the high-tech Polartec® NeoShell® material, the Snæfell Jacket offers extraordinary function for many different applications. Perfect finish and clever detail solutions round out the high-quality overall concept, suitable for a broad target group of outdoor athletes.”
Chief Designer Jan Davidsson and Sigurjón Sighvatsson, owner of 66°NORTH, received the ispo Outdoor Award last Saturday. After accepting the award, Jan said: “I am of course deeply touched and honoured that this product has been recognised in such a forum. I am grateful for the jury’s choice, and it inspires me to evolve and set higher goals”.
About Snaefell Jacket - Polartec® NeoShell®
Jacket designed for optimum performance. Great breathability with no moisture build-up inside. Integrated dual adjustable swivel hood that follows movements and won´t block peripheral vision. Visor on hood for additional comfort and protection and drawstring for adjustment. Venting through pockets, preshaped elbow articulation and elongated back. Handy card pocket towards front of left sleeve, one zipped inside pocket for small keeps and drawstring in hem.
Polartec® NeoShell® features a new hydrophobic, micro porous, polyurethane membrane with a tightly controlled range of pore sizes. It has the durability and stretch of a polyurethane film plus the breathability of a micro porous structure. This unique construction allows positive air exchange to drive moisture vapour release while remaining completely waterproof (10.000 mm). It does all this at a fraction of the weight of current membrane technologies, so a garment made of Polartec® NeoShell® is lighter, softer and more supple than the competition. Both lab and field tests indicate this fabric will be a “game changer” for performance outerwear.
About 66°NORTH
66°NORTH - Sjoklaedagerdin Ltd. is one of Iceland's oldest manufacturing companies For decades it has been a market leader in the production of seaman's and work clothes. Over the past ten years, 66°NORTH has grown extensively and is considered an expert in the production of a wide selection of outdoor clothing. This expertise has been rewarded with numerous awards for its designs and marketing campaigns.
Today, 66°NORTH - Sjoklaedagerdin has more than 300 employees and runs 10 shops in Iceland under the brands 66°North and Rammagerdin. The company's website is http://www.66north.com
Contact Information
66°NORTH, Iceland
Midhrauni 11
210 Gardabae
Iceland
Tel. + (354) 535 6600
Fax. + (354) 535 6601
E-mail: 66north@66north.com
For further information contact:
Helga Vidarsdottir, Marketing Manager of 66°NORTH
Email helga@66north.is
Tel: +354 535-6600.
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release 66°NORTH wins one of Europe’s biggest outdoor design awards. here
News-ID: 162278 • Views: …
More Releases from 66°North

Jake Gyllenhaal is Big on 66°NORTH
The Hollywood star Jake Gyllenhaal spent the last weekend in Iceland. Mr. Gyllenhaal has starred in a number of movies, among the Brothers, where he was in one of the leading roles with Tobey Maguire and Natalie Portman. Sigurjon Sighvatsson was the producer of the movie, and the actors got to know 66°NORTH outdoors clothes while shooting the film.
Jake was immediately impressed by the quality and looks of 66°NORTH, and…

Rock star dons 66°North
The British musician Gavin Rossdale and his wife, pop-singer and fashion icon Gwen Stefani, were present last weekend at a ski tournament that is held annually in Deer Valley in Utah. The family went skiing and Gavin even took part in the tournament. We have no reports of his success there, but one thing is clear which is that he knows how to choose the right outdoor wear, as he…

A New Icelandic “Movie Star”
The Glymur jacket from 66°North draws attention in one film after another
The hottest garment in movies these days is the Glymur softshell jacket from 66°North. Anita Briem wears this type of jacket in the movie Journey to the Center of the Earth, and the jacket has received a lot of positive attention internationally. This has among other been seen in increasing sales of the jacket in 66°North’s online…
Jake Gyllenhaal wears Glymur 66°North jacket
The newest issue of US Weekly features a whole page of Jake Gyllenhaal wearing a black Glymur breathing jacket from 66°North. On the picture, he is walking down a street in LA happily with his girlfriend, Oscar winning actress Reese Witherspoon.
Jake Gyllenhaal is not the only celebrity who likes donning the clothing of 66°North for as many know, film directors Quentin Tarantino (Pulp Fiction, Kill Bill) and Eli Roth (Hostel)…
More Releases for NORTH
North America Epoxy Composites Market
North America Epoxy Composites Market, By Type (Glass Fiber, Cotton Fiber, Paper Fiber), Resin Type (Epoxy Resin, Phenolic Resin, Melamine Resin), Manufacturing Process (Layup Process, Compression Molding Process, Resin Injection Molding Process, Resin Transfer Molding Process, Filament Winding Process, Pultrusion Process), End User (Wind Energy, Aerospace and Defense, Sporting Goods, Automotive and Transportation, Electrical and Electronics, Pipe and Tank, Marine, Others), Country (U.S., Mexico, Canada) Industry Trends and Forecast to…
North America Drone Simulator industry report - North America Drone Simulator Ma …
The drone simulator market in North America is expected to reach US$ 535.17 million by 2028 from US$ 251.38 million in 2021; it is estimated to grow at a CAGR of 11.4% from 2021 to 2028.
The latest North America Drone Simulator Market study offers an all-inclusive analysis of the major strategies, corporate models, and market shares of the most noticeable players in this market. The study offers a thorough analysis…
UberJets Helping People Get North!
In 2022 consumers have the freedom to purchase, order, or reserve, practically anything with a click of a button. Buying has never been more transparent through the utilization of mobile app technology. Typically, users can perform tasks such as book a hotel or purchase game tickets all from an app; so it only makes sense that one can order a private aircraft to get to anywhere, and anytime using the…
North America Apnea Monitors Market : North America Opportunity Analysis and Ind …
CRIFAX has recently announced its latest research report on 'North America Apnea Monitors Market, 2020-2028' to its database of market research collaterals consisting of overall market scenario with prevalent and future growth prospects, among other growth strategies used by key players to stay ahead of the game. Additionally, recent trends, mergers and acquisitions, region-wise growth analysis along with challenges that are affecting the growth of the market are also stated…
North America Footwear Market -Consumers In North America Are More Inclined Towa …
In the last couple of years, North America has emerged at the forefront of the fashion and sports apparel industry. Not only has easy and uninterrupted internet access bolstered consumer awareness regarding the latest buzz in the fashion scenario, but it has also helped them shop for the products they want with a simple touch of their fingers on their smartphones or tablets. The developed countries in the region such…
Electrical Fuses Market: Production Enterprise To Become Main Application Phase …
The North America electrical fuses market is likely to witness the advent of more compact and slimmer electronics with leading players vying to cater to ever-changing consumer preferences. The development of the latest technologies and innovation have thus emerged as the most defining trends in the market. The electrical fuses market in North America is primarily driven by the rising demand for electricity and efficient power delivery systems. Besides this,…