Automotive Transceiver Market to reach over 7 billion units with USD 7 billion by 2024 | Texas Instruments – STMicroelectronics - ON Semiconductor - NXP Semiconductors - National Instruments - Analog Devices - Infineon Technologies - Marvell Semiconduct

Asia Pacific automotive transceiver market is expected to grow at a CAGR of around 8% due to factors such as the presence of several system & component producers and increased demand for electronic systems from the leading vehicle manufacturers in the region. The penetration of leading automobile OEMs into Japan and China is also creating a high demand for these products to be deployed in new vehicles. Moreover, the easy & cheap availability of electronic raw materials in Asian countries is a factor that contributes to industry expansion.

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Body electronics applications in the automotive transceivers market are gaining high popularity across the globe and are expected to reach a revenue share of around 30% by 2024 owing to the innovations in control modules, dashboard, mirror units, etc. The increasing demand for modernized vehicle architecture and luxury features from consumers across the U.S. and Europe is a major factor adding up to the utilization of transceiver protocols.

The chassis & safety applications accounted for over 14% revenue share in 2017 in the automotive transceiver market owing to the rapid developments in technologies such as ADAS, automated driving, and electric steering. These systems mainly deploy the advanced protocols including FlexRay and Ethernet due to the provision on increased bandwidth and fast connectivity features. Automotive transceiver market players are developing the Ethernet protocols that will address self-driving technology requirements.

Company profiled in this report based on Business overview, Financial data, Product landscape, Strategic outlook & SWOT analysis:

• Analog Devices, Inc.
• Autotalks Ltd.
• Broadcom Inc.
• Cypress Semiconductor Corporation
• Infineon Technologies AG
• Marvell
• Maxim Integrated
• Melexis
• Microchip Technology Inc.
• National Instruments
• NXP Semiconductors
• ON Semiconductor
• Renesas Electronics Corporation
• Robert Bosch GmbH
• STMicroelectronics
• Texas Instruments

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FlexRay protocols in the automotive transceiver market are gaining a high adoption due to technical advancements and the evolution of robust in-vehicle networking in the automobile industry. These protocols have applications in several vehicle systems including high-performance powertrain and chassis & safety solutions that incorporate several ECUs, which require efficient inter-system communication. Furthermore, the increasing government concerns regarding safety & security features in vehicles to avoid road fatalities and accidents create the need for such systems. The utilization of FlexRay protocols is increasing due to the high bandwidth and efficient communication benefits, further accelerating the automotive transceiver market demand.

The integration of the Ethernet with in-vehicle networking technology is a major trend that will impact the expansion of the automotive transceiver market. The increasing complexity of in-vehicle networks and interconnected sub-systems require safe, structured, and efficient communication, creating a need for advanced components. As a result, Ethernet protocols are increasingly being deployed by automakers due to benefits associated such as support to several applications, in-car internet access, and EV charging features. Incorporating these technologies also reduces the vehicle electronics architectural complexity and supports proper ECU operations, further driving the automotive transceiver market growth.

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Prominent companies operating in the automotive transceiver market include NXP Semiconductors, Infineon Technologies, Texas Instruments, STMicroelectronics, Broadcom, Inc., Renesas Electronics, Mouser Electronics, Inc., Analog Devices, Inc., Cypress Semiconductor Corporation, Microchip Technology, Inc., etc. The industry is characterized by intense competition due to the presence of a number of well-established players, as well as from new entrants.

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