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As Texas Preps For Super Bowl, Lucrative Sponsor Opps Arise for VIP Events

01-10-2011 01:28 PM CET | Sports

Press release from: Derjers International

As Texas Preps For Super Bowl, Lucrative Sponsor Opps Arise

TEXAS - With Super Bowl fast approaching, Noah and Associates, Platinum Konnects and Derjers International have teamed up to secure the luxurious, state-of-the-art Hurst Convention Center from Tuesday Feb. 1st thru Sunday Feb. 6th to produce the hottest VIP events in Dallas throughout the week of the nation’s biggest sports event of the year: Super Bowl XLV.

In partnering with renowned Producers, Sponsors, TV/Radio Personalities, A-list Celebrities, and Athletes to host unprecedented pre-game parties, attendees will socialize and kick off the game in style, while simultaneously benefitting local charities. Companies around the nation, charities as well as talent still have the opportunity to partner with this team for optimal exposure. In fact, they are being encouraged to do so.

In particular, former Pro-athlete Noah McArthur, President of Noah & Associates, Ernest Miles of Platinum Konnects, along with Latin TV Personality Axel Cooley, co-owner of Derjers International have teamed up to not only produce an unforgettable week, but for the first time in history take special note of the Latin community ensuring they are involved and highlighted during these festivities at all levels.

The week starts off with a Latin Theme on Tuesday night, each day catering to a different entertaining theme in an atmosphere of Glitz, Glamour and Class. The week’s festivities crescendo, leading up to the HOT “RED ZONE” event on Sunday to celebrate Game Day in style – a glamorous red-themed, star studded party to be hosted by Former and Current Players.

Confirmed pro-athletes include: Fudge Rodriguez, Jay Novacek, Rickey Dixon, Charlie Taylor, Doug Williams, Jean Fugett, Preston Pearson, Ed "Too Tall" Jones, Hurles E. Scales Jr. (VP of NFLPA Dallas Chapter, Former Player), George "Ice-Man" Gervin.

Any football fanatic knows RedZone football makes for some of the most exciting football to play and watch. It brings out the skill sets of some of the greatest players. There’s an intangible pressure that is put on the offense when you know you’re so close, and you just have to score. That’s exactly what you can expect at the first annual TheRedZone.

Sponsors, models, talent and media are encouraged to contact the team immediately as the plans are being finalized for this unprecedented event. The festivities are being hosted at the luxurious Hurst Convention Center ( which boasts over 50,000 square feet of event space, a premier Executive Boardroom and outdoor area boasting cozy fireplaces and a relaxing water feature that accommodates 5,000 guests.

For sponsorship packages please contact Amy Poessy of Derjers International at 313-887-5184. Media passes are available; the press is encouraged to contact us as soon as possible.

Derjers International is a premium line of hair and scalp products clinically proven to impart strength, shine and optimal growth. These all-natural treatments have been long trusted by dermatologists for over 40 years and now they are available to you. Visit:

Derjers International
Att: Amy Poessy
15125 Harper Ave
Detroit, MI 48224
Tel: 313.887.5184

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