Press release
Augmented Reality Market Forecast By Top Key Venders: Microsoft, Niantic, Inc., Nintendo, PTC, Qualcomm, Samsung Electronics, Sony Electronics, Sphero, Affectiva, Marxent, Total Immersion, AccuVein Inc., Blippar, DAQRI, Google, Magic Leap
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Several organizations including research and development labs are investing immensely in the technology to develop solutions for enterprise and consumer segments. Mobile augmented reality market has witnessed high adoption over the years across applications including gaming, media and marketing.
Company profiled in this report based on Business overview, Financial data, Product landscape, Strategic outlook & SWOT analysis:
1. Google
2. DAQRI
3. Blippar
4. Magic Leap
5. Microsoft
6. Niantic, Inc.
7. Nintendo
8. PTC
9. Qualcomm
10. Samsung Electronics
11. Sony Electronics
12. Sphero
13. Affectiva
14. Marxent
15. Total Immersion
Growing use of the technology in construction and architecture is expected to drive the augmented reality market growth. Construction companies are heavily investing in implementing the technology for designing and modelling with advanced 3D tools instead of working on time-consuming blueprints. This has increased the efficiency, reduced instances of errors, and saved resources on a construction site.
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Hardware segment in the augmented reality market is projected to gain considerable share, owing to growing popularity of smart glasses. Ease-of-use and high-degree of convenience offered by these devices is attracting consumer attention. Many companies including Sony, Vuzix, Epson, Solos, and ODG are developing smart glasses with sharp resolutions and high-quality specifications.
HMDs are expected to grow at a significant rate over the forecast timespan, owing to increasing applications in the military & defense sector. In May 2014, U.S. military announced that the launch of ARC4, a system designed to equip the soldiers on the battlefield. The gadget attaches to military helmets and allows commanders to send maps and navigation information to soldier’s field of vision. Such innovations are expected to propel the HMD demand and thus the augmented reality market growth.
Increasing integration of digitization & latest technologies in the healthcare domain, rising awareness about the adoption of enhanced healthcare services, and adoption in training professionals is driving the augmented reality market growth in healthcare sector.
The technology is being used in several applications in healthcare including medical simulation, pre-operation assessment, minimally invasive surgeries, and patient rehabilitation. Increasing number of healthcare start-ups such as Medsights Tech, Brain Power, AccuVein, EchoPixel, Atheer, and Augmedix is expected to positively impact the augmented reality market growth.
Browse key industry insights spread across 242 pages with 353 market data tables & 32 figures & charts from the report, “Augmented Reality Market Size By Component (Hardware [Smart Glasses, Head-Mounted Display (HMD), Head-Up Display (HUD)], Software), By Application (Medical, Automotive, Aerospace & Defense, Gaming, Retail, Industrial), Industry Analysis Report, Regional Outlook (U.S., Canada, Germany, UK, France, Italy, Russia, China, Japan, India, South Korea, Taiwan, Brazil, Mexico), Application Potential, Price Trends, Competitive Market Share & Forecast, 2017 – 2024” in detail along with the table of contents:
https://www.gminsights.com/industry-analysis/augmented-reality-ar-market
The Asia Pacific augmented reality market is expected to grow at the highest rate in the forecast timespan owing to the rapid growth of industries in emerging economies like India and China. The industry in China is projected to grow substantially owing to the huge investments in manufacturing operations for developing latest technology devices like smart glasses. Presence of major players such as Seiko Epson Corporation and Samsung Electronics is expected to bode well for the industry in China, Japan, and South Korea.
Europe augmented reality market is expected to gain momentum over the next seven years, owing to increasing use of technology in industrial and automobile sectors. For instance, ThyssenKrupp, a German conglomerate is using the technology though Microsoft HoloLens for planning and installation of stairlifts. Automobile manufacturers such as Ford and Volkswagen are using the technology in car designing and production.
Some of the key players in augmented reality market include AccuVein Inc., Affectiva, APX Labs, Blippar, DAQRI, Google, Infinity Augmented Reality, Inc., LAFORGE Optical, Magic Leap, Marxent, Microsoft, Niantic, Inc., Nintendo, ODG (Osterhout Design Group), Prologue Immersive, PTC, Qualcomm, Recon Instruments, Samsung Electronics, Sony Electronics, Sphero, Total Immersion, and Wikitude.
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