Survey Reflects a Large Number of Today’s Youths Show Interest in Entrepreneurship
While education and determination are essential to becoming a success, learning to become a successful leader in the business place could be the key.
Brad Szollose; co-founder of the first Dot-Com agency, explains in his recently released book Liquid Leadership how it is time for Corporate America to step into the 21st century of Management - Gone is the old model of top-down hierarchy. A competitive landscape that is now global, a glut of information, a bumpy economy and a workforce that is young – and a little bratty – is forcing companies to rethink their approach to management.
Brad speaks from 30 years of entrepreneurial and board room experience when he discusses how to integrate a diverse set of people into creative, cooperative, productive teams. The book, which was released on October 10, 2010, gives managers the tools they need to nurture and lead a vastly heterogeneous workforce—from the Gen Y freelancer to the Baby Boomer in the corner office.
Liquid Leadership will be available in hardback (ISBN 978-1-60264-516-5) on www.bloomingtwig.com, www.amazon.com, or www.barnesandnoble.com. More information can be found at the author’s web site www.liquidleadership.com.
To schedule an interview with Brad Szollose, contact Pamela Pelletier at firstname.lastname@example.org.
Press materials and review copies are available upon request.
About Brad Szollose: Brad has over 30 years of entrepreneurial experience yet is no stranger to the Boardroom - during the Dot Com Era of the early 90's, Brad co-founded K2 Design, Inc. which later raised over $7 million through private placement and an IPO. As a C-Suite Executive, Brad applied his unique management style to a young, tech-savvy Generation X & Y Workforce producing great results. Brad’s management model won K2 the Arthur Andersen NY Enterprise Award for Best Practices in Fostering Innovation Among Employees. Visit www.bradszollose.com for more information.
Blooming Twig, based in New York City, is the publisher of award-winning books that matter, from self-help to children’s fiction. We publish between 15 and 20 new titles each year, and are distributed in the United States and internationally.
P.O. Box 4668 #66675
New York, NY 10163
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