Predictive Analytics Market Is Thriving including key players Accretive Technologies, Angoss Software Corporation, FICO, HP, IBM, Information Builders, KXEN Inc., Microsoft, Oracle and Salford Systems

The vast amount of data generated due to numerous consumer interaction needs to be scrutinized and adequately correlated for making market estimations and analyzing consumer behavior. Predictive analytics, with the aid of various statistical tools and modeling techniques, enable companies and enterprises to make reliable estimations and prediction about future opportunities and market risks. In addition, predictive analytics uses tools such as machine learning, data mining, and different business intelligence (BI) tools to make estimations about the future market trends. The techniques of predictive analytics are essential for companies to maintain a competitive edge over others.

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The emergence of big data, growing adoption of new technologies, emerging newer levers of a differentiator and high consumer data generated due to product usage are the key drivers that are expected to boost the growth of predictive analytics market. Lack of skilled professionals, low awareness and sophisticated nature of the processes involved are the factors that may restrain the growth of this market. Growing interests of enterprises in the application of business intelligence tools and the use of cloud technologies gaining prominence in big data analytics are expected to create abundant opportunities in this market.

The report segments the Predictive Analytics Market on the basis of business functions, applications models, organization size, marketing verticals and geography. Based on business functions, the market is segmented into marketing, sales, finance, human resource and operations. Based on applications, the market is segmented into risk management, operations management, sales and marketing management, network management, supply chain management, workforce management and other applications. Based on organization size, the market is segmented into small and medium enterprises (SMES) and large enterprises. Based on marketing verticals, this report segments the market into banking, financial services and insurance (BFSI), telecommunications & IT, retail and wholesale, healthcare, manufacturing, media & entertainment, transportation & logistics, energy & utilities, and others. On the basis of geography, the market is segmented into North America, Europe, Asia-Pacific, and Latin America, Middle East & Africa (LAMEA).

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Key Benefit of Predictive Analytics Market;

• Key players in Predictive Analytics Market are Accretive Technologies, Angoss Software Corporation, FICO, HP, IBM, Information Builders, KXEN Inc., Microsoft, Oracle and Salford Systems

• The report provides a comprehensive analysis of current & future market trends and emerging avenues for the growth of the market across the globe.

• The report offers an overview of changing market dynamics in terms of fast turn-around analysis of stakeholders responses to recent industry policy changes and market trends.

• The report offers an insight into competitive landscape in terms of new technological developments, untapped segments, and value chain analysis.

PREDICTIVE ANALYTICS MARKET KEY SEGMENTATION

Predictive Analytics Market By Business Functions

• Marketing
• Sales
• Finance
• Human resource
• Operations

Predictive Analytics Market By Applications Models

• Risk Management
• Operations Management
• Sales & Marketing Management
• Network Management
• Supply Chain Management
• Workforce Management

Predictive Analytics Market By Organization Size

• Small & Medium Enterprises (SMES)
• Large Enterprises

Key Company Profile:

• Accretive Technologies Inc.
• Angoss Software Corporation
• FICO
• HP
• IBM
• Information Builders
• KXEN Inc.
• Microsoft
• Oracle
• Salford Systems

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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.

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