New Technologically Advanced and Customizable Hearing Aids Fuel the Growth of Hearing Aids Market

Major players such as Sivantos Inc., Sonova Holding AG are focusing on product development and innovation to expand their sales network in emerging economies. For example, Sivantos Inc. has launched products with features such as Bluetooth connectivity, slick design, binaural listening technology, and customizable size as per user need. Also, in case of in-the-ear type of hearing aids, they provide features such as noise cancellation, vent for optimal ear ventilation.

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Top Companies:
- Sonova Holding AG
- Sivantos
- Cochlear Ltd
- SeboTek Hearing Systems LLC
- Oticon A/S
- Zounds Hearing
- MED-EL
- Sonic Innovations
- GN Hearing
- William Demant Holding A/S

There are some restraining factors leading to gap between need and supply of hearing aids. These include lack of awareness in emerging countries about technologically advanced hearing aids, high cost of hearing aids specifically of digital type of hearing aids, lack of healthcare infrastructure in rural areas of emerging economies.

Various major players operating in the hearing aids market are focusing on product diversification and customization for increasing their sales growth. Also, companies are continuously working on product development and advancement to cater to the need and requirement of the users.

Advertisements about product features and controlling of cost of hearing aids through R&D activity will help manufacturers to tap major market share in the emerging economies. Moreover, increasing population and rising incidences of hearing loss, especially in emerging economies is expected to drive growth of the global hearing aids market.

Increase in number of deaf people around the globe is fueling growth of hearing aids market, furthermore, rising demand for technologically advance hearing aids due to increased awareness among deaf people to manage hearing loss will support the growth of hearing aids market in the near future.

The continuous advancement in technology is the other factor supporting to the growth of hearing aids market also the companies has increased focus on emerging countries to expand their customer base as this emerging countries such as China and India holds the largest population globally and also there is rising incidence of hearing loss cases in this region will support the growth of market.

Also the manufacturers are focusing on product development to design the better hearing aid and improve the performance and life of the aid. For example, Sivantos Inc. launched new product brand Signia, which increases battery life and provides additional features such as Bluetooth connectivity to the T.V. and phone.

It is expected that, these technologically advanced devices will help to expand the market in emerging as well as developed countries in the near future.

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Detailed Segmentation:

Global Hearing Aids Market, By Technology:
Conventional Hearing Aid
Digital Hearing Aid
Global Hearing Aids Market, By Product:
Behind the Ear Hearing Aids
Receiver in the Ear Hearing Aids
In the Ear Hearing Aids
Completely In the Ear Hearing Aids
In the Canal Hearing Aids
Table of Contents

Research Objective and assumption
Research Objectives
Assumptions
Abbreviations
Market Purview
Report Description
Market Definition and Scope
Executive Summary
Market Snippet By Different Segments
Coherent Attractive Investment Proposition and Total Addressable Market
Market Dynamics, Regulations, and Trends Analysis
Market Dynamics
Drivers, Restraints and Opportunities
Regulatory Scenario
Market Trends
PEST Analysis

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