The demand for network traffic analyzers has been showing an impressive year-on-year increase, and this trend is expected to continue over our forecast period.Traffic Analyzer Market - Forecasts from 2018 to 2023” studies the various factors affecting the demand for network traffic analyzers among end-users worldwide. The market has been segmented by component (software and services), by deployment model (cloud and on-premise), by enterprise size (small, medium and large), by end users (enterprises and service providers).
In conjunction with this, the demand for network traffic analyzers has been estimated across all major geographies namely North America, South America, Europe, Middle East and Africa and the Asia Pacific. To give a clearer view of this market across these geographies, the regional market has been further segmented into countries which account for a significant share in the market. The growth of this market is majorly attributed to growing digitization across industries worldwide. As digitization continues to penetrate deeper into an increasing number of business processes, huge volumes of data are being generated every day. These datasets contain information which varies in terms of sensitivity and criticality, which is making it essential to ensure their security, integrity, and availability. High levels of scalability, agility and cost reduction, along with these benefits, offered by the cloud are drifting enterprises towards it, which is driving with it the demand for proper monitoring and analysis of network traffic. The rising incidence of Denial of Service (DoS) and Distributed Denial of Service (DDoS) attacks worldwide is making it even more important for end users to analyze network traffic. This is fueling the adoption of network traffic analyzers, thus boosting the growth of this market.
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By enterprise size, large enterprises hold the largest market share and are expected to maintain their dominance throughout the projected period.
Among enterprises of all sizes globally, large enterprises hold the lion’s share in this market which is attributed to huge volumes of data generated by them every day. Continuously increasing the cost of downtime is pushing these enterprises towards investing heavily into advanced technologies which can ensure data security and business continuity. This is increasing the adoption of network traffic analyzers among them, thus augmenting the market growth. Medium enterprises also hold a significantly large share in this market and the market among these enterprises is expected to show solid growth over the projected period.
Enterprises in North America and Europe are showing the highest adoption of network traffic analyzers.
North America and Europe continue to make the highest contribution to the demand for network traffic analyzers among all major geographies. The rapid growth of cloud computing in these regions, coupled with favorable infrastructure for the implementation of advanced technologies is increasing the adoption of network traffic analyzers. Stringent regulations regarding the security of customers’ data in these regions are further increasing the adoption of network traffic analyzers, thus boosting the market growth. The market in the Asia Pacific is expected to grow at an impressive growth rate over the projected period.
This report also includes a study of strategies and product portfolios of some of the leading companies in the network traffic analyzer market. Major companies profiled as a part of this report are Netreo, Inc., Dynatrace LLC, Cisco Systems Inc., Palo Alto Networks Inc., Ipswitch Inc., Flowmon Networks, Greycortex S.R.O. and Genie Networks Ltd.
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