Craft Beer Market Growth Analysis from 2018-2025 by Trends, Top Key Players, Revenue and Regions

According to a new market report published by BlueWeave Consulting , the Global Craft Beer Market was valued at US$ 105.78 Bn in 2017 and is expected to expand at a CAGR of 22.75% from 2018 to 2025, reaching US$ 469.15 Bn by the end of the forecast period. According to the report, North America was the largest contributor in terms of revenue to the craft beer market in 2017.

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The Craft Beers are mainly produced by small, independent breweries and offer a wide range of colors, texture, and flavor. Asia-Pacific and other developing regions are witnessing demand for Craft Beers due to the increasing disposable income and product innovation by the craft brewers. In addition to this, rising middle-class population in Asia-Pacific and Latin America are raising the customer expectations that results in resetting strategic imperatives for industrial manufacturers to come up with customized products like craft beers in the market.

Global Craft Beer Market: Key Product Analysis

Craft Beers are segmented in various product types which include Lager, Ale and Stout & Porter

• Lager and Ale both are derived from yeast. Lager yeasts are those that can be fermented at cool temperatures, generally in between 6°C and 13°C. Lager yeasts used in craft beers tend to produce fewer fermentation by-products and are perceived to offer cleaner and crisper taste to the craft beer drinkers.

• Ale is also derived from yeasts that can be fermented at relatively warmer temperature, generally in between 15°C and 24°C. Lager yeasts are “bottom-fermenting” yeasts while ale yeasts are “top-fermenting” yeasts
The term “Stout” & “Porter” are used interchangeably for dark style craft beer that is produced using roasted barley, hops yeast and water. These are very strong beer types which became popular a long ago due to their increasing demand.
Global Craft Beer Market: Distribution Channel Analysis

• On-Trade distribution channel of craft beer contribute to more than 50% of overall sale, in terms of volume. This is majorly due to high consumption of products in restaurants, clubs, and bars in developed countries like US, Australia, UK, Belgium, etc. Moreover, the growth of microbreweries that offer their own craft beers also contribute to the On-Trade craft beer business

• Off-Trade distribution channel is witnessing significant growth, mainly in developing countries because they offer craft beers in much cheaper rate than their On-Trade counterpart.

Global Craft Beer Market: Key Players
• G. Yuengling & Son, Inc.
• Heineken N.V.
• New Belgium Brewing Company
• The Boston Beer Company
• The Gambrinus Company

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Global Craft Beer Market: Competitive Dynamics

The global craft beer market is dominated by a number of players, amongst them the major players are D. G. Yuengling & Son, Inc., The Boston Beer Company, Sierra Nevada Brewing Co, The Gambrinus Company, New Belgium Brewing Company, etc. Companies in this industry are following different strategies to strengthen their market position. For instance, D.G. Yuengling & Son, Inc., partnered with Boston and Philadelphia-based creative agency Allen & Gerritsen two produce two commercials aimed to attract younger drinkers and celebrate craftsmanship, tradition, and perseverance of the family-owned and operated company and its craft beer products.

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This release was published on openPR.