Press release
Sensory and Indulgence Market-Driving Demand for More Novel, Authentic and High Quality Consumption Experiences By Nestlé, PepsiCo, Insignia Technologies, Lipton, Rise Brewing Co., Hyvida, Black Cow Vodka, Budweiser, Jim Beam, Ubrew
Sensory and Indulgence
Sensory & Indulgence is one of the eight mega-trends that GlobalData covers as part of our TrendSights Overview series of consumer insight studies. The analysis covers what the mega-trend is, which trends it is comprised of, why it is important, who is most influenced by it, and how brands can capitalize across FMCG, retail and foodservice.
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Scope:
- The Sensory & Indulgence mega-trend is highly influential on purchase decisions across FMCG.
- Social media, globalization, and rising disposable incomes are key factors driving the Sensory & Indulgence mega-trend.
- Globally, three quarters of consumers enjoy experimenting with products from different cultures/countries.
Key Players:
• Nestlé
• PepsiCo
• Insignia Technologies
• Lipton
• Rise Brewing Co.
• Hyvida
• Black Cow Vodka
• Budweiser
• Jim Beam
• Ubrew
• Yves Rocher
• Ethique
• Sephora
• Procter & Gamble
• Method
• Moodo
• Catbox
• YaDoggie
• Kidylicious
• Plum Organics
• Ratatouie
• Marlboro
• iQOS
• T2
• Unilever
• Debenhams
• John Lewis & Partners
• Cereal Killer Cafe
• Doughnut Time
• McDonald's
• Coca-Cola
• Halo Top
• Impossible Foods
• Stellenbrau
• International Flavors & Fragrances
• Symrise
• Tate & Lyle
• Frutarom
• PureCircle
• BigBasket
• General Mills
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Reasons to buy:
- Identify different routes through which brands can align with the Sensory & Indulgence mega-trend through formulation, marketing claims, packaging and merchandising.
- Compare the impact of Sensory & Indulgence in each industry across FMCG, retail, and foodservice and learn what the key opportunities are now and in the future.
- Explore how the impact of the Sensory & Indulgence mega-trend varies by region and generational groups to inform targeted marketing strategies and product development.
- Look ahead to explore how Sensory & Indulgence will evolve in the future, to ensure you stay relevant to the mega-trend.
Key Points from TOC:
1. Introduction
2. Sectors
3. Generations
4. Regions
5. The Future
6. Appendix
About Us:
Orbis Research (orbisresearch.com) is a single point aid for all your market research requirements. We have vast database of reports from the leading publishers and authors across the globe. We specialize in delivering customized reports as per the requirements of our clients. We have complete information about our publishers and hence are sure about the accuracy of the industries and verticals of their specialization. This helps our clients to map their needs and we produce the perfect required market research study for our clients.
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