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Automotive Infotainment Industry 2018 Global Market Analysis From 2018 To 2023 By Size, Share, Trends, And Region
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The key players in global automotive infotainment market are Alpine Electronics, Inc. (Japan), Continental AG (Germany), Harman International Industries, Inc. (U.S.), Panasonic Corporation (Japan), and Pioneer Corporation (Japan). DENSO Corporation (Japan), Garmin Ltd. (U.S.), Kenwood Corporation (Japan), Aptiv PLC (U.S.), and AllGo Embedded Systems Pvt Ltd (India) are among others.
Market Highlights:
The automotive infotainment is a collection of different hardware and software systems. These systems are primarily used in the audiovisual entertainment systems. The automotive infotainment system that has been incorporated in the automobiles has undergone a lot of change over time. The system has come a long way from the days of mono speakers and cassette players, and the radio or the transistor players to the present-day systems. These present-day infotainment systems consists of CD players, USB players, Bluetooth players, multi-channel radio players, smartphone connection facility, stereo multi-speaker sets and LCD & LED screens. The incorporation of navigation system and the connection of automobile entertainment system to the smartphone internet connection provides further options in the infotainment system.
There are many factors responsible for the growth of the automotive infotainment market. Firstly, there is an increased support for open source platforms, which can be used for building integrated software, which run these infotainment systems. Secondly, these infotainment systems can easily be connected to a number of devices operating on different operating systems such as smartphones operating on the Android, iOS or Symbian technology. The ability of these systems to be connected with other devices such as USB drives, laptops, and tablets adds to the smooth customer experience. Thirdly, rising demand from the automotive customers for the installation of integrated infotainment systems adds to the increased production of these systems from automakers. The automotive infotainment market is expected to expand at CAGR of around 6.36% during the period 2018 to 2024.
North America has dominated the market during the forecast period because the sales of large automobiles for long distance travelling is the highest in this region. Since people in this region prefer the personal automobile for travelling over the public transport, installation of high-end infotainment systems in these vehicles makes business sense to lure the customers. This helps customers spend more time in the automobile, comfortably. The global automotive infotainment market in North America is expected to expand at a CAGR of 6.49% during the forecast period. Asia Pacific is the second largest market that has grown during the forecast period due to consistent increase in the automotive sales since the last two decades.
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