Automotive Head-Up Display Market to reach US$ 1.75 billion in 2022

Stratview Research has published a new research report on Automotive Head-Up Display Market. This extensive report by Stratview Research analyses the growth of Automotive Head-Up Display Market over the trend period of 2011 to 2016 and forecast period of 2017 to 2022 under the following segments -
• By Vehicle Type (Luxury Cars, Sports Cars, Mid-Segment Cars, Basic-Segment Cars)
• By Product Type (Windshield Projected, Combiner Projected)
• By Component Type (Display Combine, Display Panel, Projector, Video Generator, Software, Others)
• By End User Type (OEM, Aftermarket)
• By Region (North America, Europe, Asia-Pacific, Rest of the World)

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Demand of advanced safety features in automotive industry
The global automotive head-up display market is projected to grow at an impressive double-digit CAGR of 22.4% over the next five years to reach US$ 1.75 billion in 2022. Rising demand for high-end luxury and mid-size cars with advanced safety features including head-up displays, increasing use of smart phones and navigation systems, introduction of more stringent government regulations regarding safety, continuous reduction in the price of head-up displays, advancement in the technology, and an organic growth in the automobile production are major growth drivers of the global head-up display market in the automotive industry.

Luxury car is projected to remain the largest segment
The global automotive head-up display market is segmented based on vehicle type: luxury cars, sports cars, mid-segment cars, and basic-segment cars. Luxury car is projected to remain the largest segment in the global automotive head-up display market during the forecast period of 2017 to 2022. All major luxury car manufacturers, such as BMW, Mercedes-Benz, and Audi are incorporating the head-up display into some of their models. These luxury car manufacturers are also working with the head-up display manufacturers to introduce these systems into their mid-segment cars. This will drive the demand for head-up displays in the mid-segment cars in the coming five years.

Windshield projector is expected to remain the largest product type
The global automotive head-up display market is further segmented based on product type as windshield and combiner. Windshield projector is expected to remain the largest product type in the global automotive head-up display market during the forecast period, driven by higher use in the luxury vehicles. Both projector types (windshield and combiner) are likely to witness the double-digit growth rates over the next five years, however, combiner projector-based head-up display is expected to grow at a much higher rate in the same period, propelled by its low cost and smaller in size.

OEM to remain the dominant end user type
OEM is expected to remain the largest end-user type in the global automotive head-up display market over the next five years, driven by increasing adoption from luxury to mid-segment carmakers. There is also a good growth expected in the aftermarket in the same period.

North America to remain dominant region in the market
North America is expected to remain the most dominant market in the global automotive head-up display during the forecast period, driven by increasing adoption of HUDs in the new models. There are more than 40 vehicle models available in the United States with standard or optional head-up displays, up from 10 models seven years ago.
Asia–Pacific is projected to register the highest growth in the global automotive head-up display market in the same period. China, Japan, South Korea, and India are the largest producers of automobiles in this region. These countries are expected to drive the demand for head-up displays in the region over the next five years.

Top market players
Nippon Seiki Co., Ltd., Continental AG, Denso Corporation, Visteon Corporation, Yazaki Corporation, Pioneer Corporation, Panasonic Corporation, Robert Bosch GmbH, Delphi Automotive Plc, and MicroVision Inc. are the well-known manufacturers of head-up displays for the automotive industry. An excellent growth in the market is attracting other players to enter the market. Advancement in technology, development of cost-effective solutions, and collaboration with OEMs are some of the key strategies adopted by major companies to gain a competitive edge over others.

Why Stratview Research
Our report provides market intelligence in the most comprehensive way. The report structure has been kept such that it offers maximum business value. It provides critical insights on the market dynamics and will enable strategic decision making for the existing market players as well as those willing to enter the market. The following are the key features of the report:
• Automotive Head-Up Display Market overview, industry life cycle analysis, supply chain analysis
• Growth drivers and constraints, Porter’s five forces analysis, SWOT analysis
• Market trend (2011 – 2016) and forecast analysis (2017-2022) of each segment.
• Competitors’ market share, product portfolio and new launches.
• Growth opportunities in each segment.
• Emerging trends which will decide the future course of development.
• Strategic growth opportunities for the existing and new players
• Key success factors.

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https://www.stratviewresearch.com/market/report/Automotive-Transportation.html

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