Augmented Reality in Retail Market Demands, Trends and Outlook to 2025 | Top Key Players -Google, Blippar, Wikitude, PTC, Zugara, Apple, Augment, Viewar, Microsoft and Marxent Labs.

Augmented reality can be defined as the amalgamation of both the real world as well as technology to bring in an interactive experience for an individual. In augmented reality, some aspects of the real world are taken in order to create a computer designed reality. The information that is portrayed to the consumer can be of various modes such as visual, auditory, olfactory and more. In recent times, retail industry has started to adopt this technology in order to create a more enhanced customer experience. The implementation of this technology has led to several advantages such as the increase in the interest from the customers for an augmented reality experience when it comes to retail.

Augmented Reality in Retail Market was valued at USD 805 million in 2017 and is projected to reach USD 9.83 Billion by 2025, growing at a CAGR of 43% from 2018 to 2025.

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There are several factors that are driving the market for augmented reality in retail such as the engagement of a younger audience, the enhanced customer experience by increasing the ease at which individuals can shop and the time efficiency that this service provides to the customers. Factors that are restraining the market growth for augmented reality are the cost of the service as well as the lack of awareness of the customers when it comes to handling and navigating an augmented reality service.

The “Global Augmented Reality in Retail Market” study report will provide a valuable insight with an emphasis on the global market including some of the major players such as Google, Blippar, Wikitude, PTC, Zugara, Apple, Augment, Viewar, Microsoft and Marxent Labs. Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis.

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Table Of Content

1 Introduction Of The Augmented Reality in Retail
2 Executive Summary
3 Research Methodology Of Verified Market Intelligence
4 The Augmented Reality in Retail Outlook
5 The Augmented Reality in Retail, By Systems
6 The Augmented Reality in Retail, By Service
7 The Augmented Reality in Retail, By Verticals
8 The Augmented Reality in Retail, By Applications
9 The Augmented Reality in Retail, By Geography
10 The Augmented Reality in Retail Competitive Landscape

Reason to Buy

• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
• Provision of market value (USD Billion) data for each segment and sub-segment
• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions and acquisitions in the past five years of companies profiled
• Extensive company profiles comprising of company overview, company insights, product benchmarking and SWOT analysis for the major market players
• Includes an in-depth analysis of the market of various perspectives through Porter’s five forces analysis

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