Catalog Management Market - Industry Analysis, Share, Trends, and Forecast 2018 - 2026: SAP SE, IBM Corporation, Fujitsu Limited, Proactis Holdings Plc.

Marketresearchreports.biz Announced New Study on Report "Catalog Management Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2018 - 2026."

At present, brands are offering a wide range of new products that are short-lived and dependent on numerous channels. Brands are finding it difficult to maintain integrity of their product data across all platforms and channels. Catalogs is an important component of businesses as they present a list of products available for sale and information regarding delivery and availability of products. An organized catalog provides shoppers with the product description required for making data-driven buying decisions. Catalog production is a labor-intensive, time-consuming and costly task. Changing the prices and promoting new items through catalogs while optimizing the catalog space is difficult. Catalog management solutions allow businesses to manage their product data in a single system, resulting in large catalogs with optimized layout and design. Catalog management solutions simplify workflow and manage catalog changes regardless of the channel, location, or platform. Catalog management facilitates creation of personalized and seasonal catalogs for different sectors, thereby creating growth opportunities.

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High penetration of mobile devices across the globe has increased the adoption of mobile apps, social media, and digital channels among customers thus increasing the engagement in retail and e-commerce through these channels. Customer satisfaction has become a key objective for companies. Hence, they are strategizing customer engagement channels. SMEs and large enterprises are deploying latest software and services to centrally manage offers/discounts, product details, payment systems, and inventory. Catalog management solutions create, manage, and maintain all product information in a single central repository. Catalog management software/platforms and services provide a centralized view of the product data required for supply chain optimization and search engine optimization, which drives their adoption across various industries. Latest technologies such as artificial intelligence (AI) are expected to further enhance the catalog management solution capabilities, thereby offering significant growth potential to the catalog management market.

The global catalog management market can be segmented based on component, end-user industry, organization size, and region. Based on component, the catalog management market can be classified into software/platforms and services. The software segment can be sub-divided into on-premise and cloud. The cloud software sub-segment is expected grow at a highest CAGR over the forecast period. The services segment can be sub-segmented into integration, consulting, and support services. Based on end-user industry, the catalog management market can be segregated into retail, e-commerce, BFSI, IT & telecom, media & entertainment, and others. The others segment is driven by growth of the travel & hospitality industry. The retail segment is likely to continue to dominate the catalog management market between 2018 and 2026, followed by the e-commerce segment. Based on organization size, the catalog management market has been segmented into small & medium enterprises (SMEs) and large enterprises.

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In terms of region, the global catalog management market can be categorized into North America, Asia Pacific, Middle East & Africa, South America, and Europe. The catalog management market in Asia Pacific is expected to be fueled by increase in the adoption of catalog management solutions by a large number of SMEs in the region. Growth of the e-commerce sector in the region is also estimated to drive the catalog management market in the region during the forecast period.

Key players operating in the global catalog management market are SAP SE, IBM Corporation, Fujitsu Limited, Proactis Holdings Plc., SellerCloud, Salsify, Inc., Sigma Systems, Coupa Software Inc., SunTec Web Services Pvt. Ltd, and GEP. The market is highly fragmented with presence of a large number of local and international players. Vendors operating in the market are offering affordable solutions to gain market share. Increase in the digital transformation in retail and e-commerce sectors is paving ways for entry of new players in the catalog management market.

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

Market segments and sub-segments
Market trends and dynamics
Supply and demand
Market size
Current trends/opportunities/challenges
Competitive landscape
Technological breakthroughs
Value chain and stakeholder analysis

The regional analysis covers:

North America (U.S. and Canada)
Latin America (Mexico, Brazil, Peru, Chile, and others)
Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
Eastern Europe (Poland and Russia)
Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

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Highlights of the report:

A complete backdrop analysis, which includes an assessment of the parent market
Important changes in market dynamics
Market segmentation up to the second or third level
Historical, current, and projected size of the market from the standpoint of both value and volume
Reporting and evaluation of recent industry developments
Market shares and strategies of key players
Emerging niche segments and regional markets
An objective assessment of the trajectory of the market
Recommendations to companies for strengthening their foothold in the market
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