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LED Video Walls Market: Sporting Events and Live Concerts Propel Europe Market to the Top

12-04-2018 11:08 AM CET | IT, New Media & Software

Press release from: Transparency Market Research

/ PR Agency: Transparency Market Research
LED Video Walls Market: Sporting Events and Live Concerts Propel

LED video walls, which find application in advertisement displays, providing travel updates in airports, in indoor exhibitions or presentations, control rooms, etc., are seeing their demand soar due to the increase in marketing and promotional activities, live concerts, and sporting events. Another factor serving to boost the demand is the availability of a variety of LED video walls having various customized sizes and resolutions and technologies catering to different applications requiring sharp visual and lasting viewing experience. Besides, LED video walls are designed to withstand difficult outdoor conditions and provide high definition visuals – yet another benefit that has catalyzed their market growth.

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Acting as a roadblock to the global LED video walls market, on the other hand, is the high initial cost of investment. However, with the growing technological advancements on account of keen players funneling large amounts of money into research and development, low cost energy efficient LED video walls may soon hit the market and thus open up new avenues for growth.

The global LED video walls market can be segmented into three parts depending upon the type of service – installation, repairing and maintenance, and rental. Among them, the rental based service accounted for about a substantial 53% share in the market in 2016. Steep upfront cost involved in installing LED video walls is one major reason for consumers looking to rent those.

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Another important reason for the popularity of the rentals segment is the availability of customized or standard configurations video walls in various shapes and sizes which are required for many business events to display animation, presentations, full-motion video, still photos, and graphics at resolutions up to 1080p and 4K. The LED video walls are powerful devices to articulate value proposition and entertain audiences.

In the near future, however, the installation service segment is expected to expand at an impressive CAGR in both the European and Asia Pacific markets owing to their demand for indoor and outdoor promotional activities and rise in sporting events, brand promotions, and advertisements.

About TMR

Transparency Market Research (TMR) is a global market intelligence company providing business information reports and services. The company’s exclusive blend of quantitative forecasting and trend analysis provides forward-looking insight for thousands of decision makers. TMR’s experienced team of analysts, researchers, and consultants use proprietary data sources and various tools and techniques to gather and analyze information.

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