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Internet Protocol Television (IPTV) Market Growing Demand, Opportunities and Key Players - AT&T, Orange, Verizon, Deutsche Telekom, Telefonica, BT and Rostelecom Armenia
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On the basis of end user, the market has been categorized into residential and enterprises. With rising corporate interest to communicate with employees, improve training, meet compliance requirements, and reduce travel costs, the IPTV market is expected see faster growth from enterprises, witnessing a CAGR of 15.8% during the forecast period. Besides, corporate entities across various industries including hospitality, education, finance, media, energy, healthcare, and transport are increasingly using IPTV services to build additional revenue streams such as targeted advertising. These entities also use IPTV solutions to distribute on-demand content, event information, archived and live news, and public screens spread across their corporate network.
During the forecast period, the IPTV market is expected to continue witnessing the fastest growth in APAC, owing to the significant investments in fiber optics in countries such as China, India, Malaysia, and Indonesia. Fiber optics aid in wired transmission and with more such facilities, the adoption of IPTV increases. Moreover, rising internet penetration rates in India and China are also expected to offer significant growth opportunities for the market.
Explore report description @ https://www.psmarketresearch.com/market-analysis/internet-protocol-television-market
Some of the key players operating in the IPTV market are AT&T Inc., Verizon Communications Inc., Orange, Deutsche Telekom, Telefonica, BT Group plc, Rostelecom and SK Telecom.
PTV Market Segmentation
By Transmission Method
• Wired
• Wireless
•
By Offering
• Bundled
• Standalone
By End User
• Residential
• Enterprises
By Device Type
• Smartphones and tablets
• PC
• Smart TV
By Application
• Linear television
• Non-linear television
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