openPR Logo
Press release

Social TV Market: Growing Popularity of Social Media

According to a new market report published by Transparency Market Research the global social TV market was valued at US$ 996.4 Mn in 2016 and is expected to expand at a CAGR of 13.6% from 2018 to 2026, reaching US$ 3,492.7 Mn by the end of the forecast period. According to the report, North America was the largest contributor in terms of revenue to the social TV market in 2016.

Request a Brochure - https://www.transparencymarketresearch.com/sample/sample.php?flag=B&rep_id=1028

Broadcasters focusing on enhancing audience engagement in TV programs/TV content

The social TV market covers the technologies or platforms that support communication and social interaction around TV. Broadcasters are using social media networks to enhance consumer engagement, traditional marketing campaigns, and promotions. With social media networks, entertainment companies can maximize their programming content by integrating broadcast-focused analysis tools across the world. This factor drives the global social TV market. Recent technological breakthroughs in broadband-delivered programming on personal computers and “smart” TVs further boosts the market growth.

Social TV Market: Scope of the Report

The global market for social TV is segmented on the basis of solution, application, and geography. Based on solution, the market is segmented into software and professional services. The software segment is further categorized into broadcast integration, audience engagement, content moderation, social TV analytics, social networking platform, and others. Professional services are sub-segmented into integration and consulting, operation & installation, and maintenance & repairing. In terms of application, the global social TV market is bifurcated into sports, news, TV shows and others. TV shows application is estimated to account for the largest market share in 2018 as TV broadcasters are focusing on engaging audience in TV shows. For instance, reality shows such as American Idol and Dancing with the Stars take advantage of these new capabilities, integrating fan voting and audience polling.

Obtain Report Details @ https://www.transparencymarketresearch.com/smart-tv-social-tv.html

Geographically, the global social TV market is divided into North America, Asia Pacific, Europe, South America, and Middle East & Africa. North America and Europe dominate the global social TV market. This is due to broadcasters in these regions using social media to enhance consumer engagement, traditional marketing campaigns, and promotions. The Asia Pacific region is expected to register the highest growth due to increase in social media users with rise in internet penetration.

Global Social TV Market: Competitive Dynamics

Social TV platform providers are focusing on providing flexible and easy-to-use platforms. Merger and acquisition in the social TV market further increases the competitiveness in the market. For instance, in June 2014, Twitter Inc. acquired Snappy TV, a company that was helping broadcasters and rights holders to share video content across social media and via Twitter's Amplify program.

Transparency Market Research (TMR) is a next-generation provider of syndicated research, customized research, and consulting services. TMR’s global and regional market intelligence coverage includes industries such as pharmaceutical, chemicals and materials, technology and media, food and beverages, and consumer goods, among others. Each TMR research report provides clients with a 360-degree view of the market with statistical forecasts, competitive landscape, detailed segmentation, key trends, and strategic recommendations

Transparency Market Research
90 State Street, Suite 700
Albany, NY 12207
Tel: +1-518-618-1030
USA - Canada Toll Free: 866-552-3453
Email: sales@transparencymarketresearch.com
Website: www.transparencymarketresearch.com

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release Social TV Market: Growing Popularity of Social Media here

News-ID: 1394511 • Views: 247

More Releases from Transparecny Market Research

Smart Greenhouse Market to Witness Remarkable Growth from 2022 - 2031
The recent market intelligence study by the research analysts at Transparency Market Research (TMR) takes a deep dive into inner operations of the global Smart Greenhouse market. It thoroughly examines the landscape of the market to offer readers accurate insights regarding the current, as well as projected trajectory of the market. The business intelligence study on the market is prepared by employing industry-validated primary and secondary methods. The study uses
Cable Assembly Market to Offer Ample Growth Opportunities by 2031
A report by Transparency Market Research (TMR) provides 360-degree analysis of the global Cable Assembly market. Hence, readers get access to thorough assessment of important factors including the growth drivers, challenges, R&Ds, and business expansion opportunities in the market during the forecast period, 2022 to 2031. The key objective of the report is to offer a complete assessment of the global market including major leading stakeholders of the Cable Assembly industry.
Half-Inch CIS Based Surveillance Camera Market to Receive Overwhelming Hike in R …
A report by Transparency Market Research (TMR) provides 360-degree analysis of the global Half-Inch CIS Based Surveillance Camera market. Hence, readers get access to thorough assessment of important factors including the growth drivers, challenges, R&Ds, and business expansion opportunities in the market during the forecast period, 2022 to 2031. The key objective of the report is to offer a complete assessment of the global market including major leading stakeholders of the
Vacuum Capacitor Market Trends and Key Players Analysis Report 2021 - 2031
A report by Transparency Market Research (TMR) provides 360-degree analysis of the global Vacuum Capacitor market. Hence, readers get access to thorough assessment of important factors including the growth drivers, challenges, R&Ds, and business expansion opportunities in the market during the forecast period, 2021 to 2031. The key objective of the report is to offer a complete assessment of the global market including major leading stakeholders of the Vacuum Capacitor industry.

All 5 Releases


More Releases for America

Waterproof Labels Market Outlook, Supportive Judgments | SATO America, LANGGUTH …
Report Ocean recently published a new report on the Global Waterproof Labels Market. The study has an in-depth analysis of the forecast period from 2021-2025. The report reveals a comprehensive picture of the Waterproof Labels Market situation, taking into consideration all major trends, market dynamics, and competitive factors. Additionally, the report contains key statistics concerning the Waterproof Labels Market situation of the leading key players, key market trends, and potential
Textiles Market Analysis Report, Regional Outlook - Europe, North America, South …
Adroit Market Research has announced the addition of the “Global Textiles Market Size Status and Forecast 2025”, The report classifies the global Textiles in a precise manner to offer detailed insights about the aspects responsible for augmenting as well as restraining market growth. This report studies the global Textiles Speaker market, analyzes and researches the Textiles Speaker development status and forecast in Europe, North America, Central America, South America, Asia Pacific
Blow Molding Machinery Market Analysis Report, Regional Outlook - Europe, North …
Adroit Market Research has announced the addition of the “Global Blow Molding Machinery Market Size Status and Forecast 2025”, The report classifies the global Blow Molding Machinery in a precise manner to offer detailed insights about the aspects responsible for augmenting as well as restraining market growth. This report studies the global Blow Molding Machinery Speaker market, analyzes and researches the Blow Molding Machinery Speaker development status and forecast in Europe,
Global Gaucher Disease Market 2018 Covering North America, South America, Europe
Gaucher Disease Market Summary The Global Gaucher Disease Market is defined by the presence of some of the leading competitors operating in the market, including the well-established players and new entrants, and the suppliers, vendors, and distributors. The key players are continuously focusing on expanding their geographic reach and broadening their customer base, in order to expand their product portfolio and come up with new advancements. Gaucher Disease market size to maintain the average annual growth
Epigenetics Market by End Users, and by Geography North America, Latin America, …
Increasing research to study the epigenetics of the genome (study called epigenomics) is expected to boost growth of the epigenetics market over the forecast period. Genome-wide epigenetic studies play an important role in the diagnostics of human diseases. Moreover, implementation of epigenetics for oncology research is estimated to propel the growth of epigenetics market. For instance, Constellation Pharmaceuticals, in April 2018, invested US$ 100 million for development of cancer epigenetics
Spas and Beauty Salons Market - South America, Central America and North America …
Consumers’ changing perception towards personal care coupled with continuous strive to improve general well-being are generating a positive impact on the spas and beauty salons industry. Growing consumer need to improve personal appearance and well-being has increased the demand for wellness solutions. Spa centers and beauty salons, in order to meet the increasing demand for unique spa and beauty services, are constantly striving to improve their services by focusing on