Google, Microsoft, IBM and AWS are the Leading Players in Load Balencer Market- Report by MarketsandMarkets™

According to recent research "Load Balancer Market by Component (Hardware, Software, and Services), Load Balancer Type (Global Load Balancer and Local Load Balancer), Deployment Type, (On-Premises and Cloud), Organization Size, Vertical, and Region - Global Forecast to 2023" The global load balancer market size to reach USD 5.0 billion by 2023 The global load balancer market size is expected to grow from USD 2.6 billion in 2018 to USD 5.0 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 13.7% during the forecast period.Increased awareness among enterprises about the benefits of cloud and networking technologies coupled with increasing network complexity and varied traffic pattern are major growth factors for the global load balancer market.

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Integration and deployment services segment to grow at the highest CAGR during the forecast period

Integration and deployment services help enterprises in the efficient deployment of load balancers to provide effective network traffic distribution. Integration services provide effective integration of vendors’ load balancing offerings with clients’ existing infrastructure and business functions.

Global load balancer segment to grow at a higher rate during the forecast period

The global load balancer segment is expected to grow at a higher CAGR in the load balancer market by load balancer type during the forecast period. Global load balancers facilitate network traffic distribution to a group of data centers in various geographic locations. These load balancers are located at a single site and provide load balancing to multiple sites or data centers. Companies are increasingly deploying server resources at multiple locations that require efficient traffic distribution resulting in an increased demand for load balancers.

Cloud-based deployment type segment to grow at a higher rate during the forecast period

The cloud-based load balancer segment is expected to grow at a higher CAGR in the load balancer market by deployment type during the forecast period. Cloud-based load balancer deployments can be implemented with open source load balancers as well as fully support commercial implementations. Cloud-based load balancers are highly scalable and cost-effective. Hence, companies across verticals prefer cloud-based load balancers. Cloud-based load balancers use an advanced load balancing technology to meet application traffic demands of organizations that are implementing a private cloud infrastructure.

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APAC to dominate the global load balancer market during the forecast period

The global load balancer market by region covers North America, Asia Pacific (APAC), Europe, Middle East and Africa (MEA), and Latin America. APAC has a favorable market for load balancer solution and service vendors. The region has major developing economies and a broad customer base for many industries. Hence, it needs load balancer services to minimize the expenditure on IT infrastructure and distribute the network traffic equally.

The report also studies various growth strategies, such as mergers and acquisitions, partnerships and collaborations, and developments, adopted by major players to expand their presence in the global load balancer market. Major vendors in the global load balancer market include AWS (US), F5 Networks (US), Citrix Systems (US), Microsoft (US), HPE (US), IBM (US), Google (US), Imperva (US), NGINX (US), Radware (Israel), Fortinet (US), A10 Networks (US), Kemp Technologies (US), Riverbed Technologies (US), Fastly (US), Dialogic (US), Avi Networks (US), Joyent (US), Inlab Software (Germany), Cloudflare, Inc. (US), Zevenet (Spain), Array Networks (US), Avanu (US), Barracuda Networks (US), and loadbalancer.org (UK).

Google was founded in 1998 and is headquartered in California, US. In 2015, Alphabet became the parent company of Google. The company specializes in internet-related services and products. Google primarily focuses on web-based search engines, desktop and mobile operating systems, advertising and tools, and enterprise solutions. The company has focused on developing and nurturing business partnerships with major vendors. For instance, in November 2017, Google partnered with Commvault to provide extended support to customers for Commvault’s multi-cloud services and strategies. The partnership involves support for all Google Cloud Platform Storage Classes, including Coldline, Nearline, Regional, and Multi-Regional. The enterprise customers can benefit from faster ways to store, use, and protect data in the cloud.

Microsoft was founded in 1975 and is headquartered in Washington, US. The company offers cloud-based services, applications, and solutions to enterprises, along with support and consulting services. It designs, manufactures, and sells devices that integrate with its cloud-based services. Microsoft delivers a robust cloud-based Microsoft Azure platform that includes computing, networking, storage, database, and management services for enterprises. The company has focused its strategic efforts on developing innovative partnerships with major vendors. For instance, in May 2018, Microsoft and Red Hat expanded their alliance for container-based applications across Microsoft Azure and on-premises. With this partnership, the companies would introduce the first jointly managed OpenShift offering in the public cloud, combining the power of Red Hat OpenShift and Azure, Microsoft’s public cloud.

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