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Factors mainly industry rely on to achieve growth in global Microwavable Foods Market

11-21-2018 01:00 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Allied Market Research

Factors mainly industry rely on to achieve growth in global

The Global Microwavable Foods Market was valued at $100,098 million in 2016, and is projected to reach $136,305 million by 2023, registering a CAGR of 4.4% from 2017 to 2023. The fast-paced lifestyle of individuals has enforced them to seek convenient solutions such as microwavable foods, replacing traditional cooked meals.

Microwavable foods require minimal preparation time and can be cooked using a conventional microwave oven. It includes shelf stable, chilled and frozen meals (beef, pork, poultry, seafood, vegetarian meals, frozen & chilled pizza), and soups. These foods are considered to have nutritional benefits, as their cooking does not involve added fat. Rising demand for convenience is the key factor that drives the microwavable foods market. Other factors such as growth of nuclear families, increase in number of women working outside the home, increased disposable income, rise in standard of living, and rapid increase in number of large retail chains further fuels the market.

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The global microwavable foods market is segmented based on product, packaging technology, and geography. Based on product, the market is divided into shelf stable microwavable food, chilled food, and frozen food. On the basis of packaging technology, it is categorized into patterned susceptors technology, new tray-lidding methods, and new cook bag technique. Based on geography, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The key players operating in the global microwavable foods market are McCain Foods, The Kraft Heinz Company, Pinnacle Food Inc., Nestle SA, Kellogg Company, Ajinomoto Windsor, Inc., General Mills Inc., ConAgra Foods, Inc., Unilever Plc, and Campbell Soup Company.

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Microwavable foods are convenience food that require minimal preparation time and are cooked using the conventional microwave oven. A microwave oven reduces the preparation time of food, thus enabling cooking to be simpler and less time consuming.

Increased participation of women in workforce and changes in family dynamics have increased the dependency on readymade microwavable foods. Other factors such as increased disposable income, rise in standard of living, and rapid increase in number of large retail chains supplement the growth of the market.

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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.
We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.

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