LEGO Toys Reported a Double-Digit Growth in Chinese Market - Toys Market Analysis | Arizton

The global toys market is projected to generate revenues of over $120 billion by 2023, growing at a CAGR of more than 4% during 2017-2023.

Arizton's market research report on the global toys market offers analysis on market size & forecast, market share, industry trends, growth drivers, and vendor analysis. The market study also includes insights on segmentation by category (infant and preschool toy, dolls, games & puzzles, construction, outdoor & sports, and others), by age group (0-3 years, 3-5 years, 5-12 years, and 12-18 years), by distribution channel (online and retail), and by geography (APAC, Europe, North America, Latin America, and MEA).

Request a sample: https://www.arizton.com/market-reports/toys-market

The increasing demand for an important tool that provides hands-on and heads-on skill and knowledge development for children in different age groups is propelling the growth of the global toys market. Fun, entertainment, and educational learning is becoming a major focal point for teachers and parents. Several manufacturers are increasing investment in the development of STEM toys and other products that are designed to enhance cognitive development in children at a young age. The growing popularity of social media platforms, leading to the large-scale adoption of the latest toy craze is one of the major factors attributing to the exponential demand in the global market. Products such as fidget spinners and slime items gained tremendous popularity through advertisements on social media platforms. LEGO and L.O.L. Surprise collectible dolls are some of the highest revenue generating products in the global toys market.

LEGO in the Toys Market

LEGO is one of the leading companies manufacturing toys and other play materials in the market. The LEGO toys are sold in over 130 countries. As of 2017, the company recorded revenues of an estimated $5.46 billion and employed 17,534 employees. LEGO has been designing educational toys that develop motor skills and cognitive development in children. The company is primarily known for its brick type plastic products, which are used in the proprietary LEGO building system which form the platform to the children to have an open-ended play and drives demand in the educational toys market.

The company offers its toys in the following age groups:

1−5 Years
4−7 Years
5−12 Years
7−16 Years

Though the LEGO products are market for children aged between 7 to 12 years, the company has found a large consumer group in adults. The adults increasingly become fond of the complex LEGO building systems. One noteworthy example is the repetitive showcase of the LEGO death star in the hit television series The Big Bang Theory. LEGO reported double-digit growth in the Chinese market. Such developments will help boost the sales of educational toys in the global market.

Order a report:https://www.arizton.com/market-reports/toys-market

major vendors in the global toys market are:

Lego Group
Mattel
Hasbro
Bandai Namco

Other prominent vendors are Asmodee, Ravensburger, Funskool, Top Toy, K’NEX, Playmates Toys, Simba Toys, Spin Master, CMON, Disney, Fremont Die Consumer Products, Games Workshop, Goliath, Grey Fox, IELLO, Indie Boards and Cards, INI, International Playthings, Learning Resources, Loony Labs, Ludo Fact, Melissa & Doug, Orchard Toys, Panda GM, Paul Lamond Games, Pegasus Spiele, Piatnik, Pressman Toy, Roosterfin, Reaper Miniatures, Rio Grande Games, Schmidt Spiele, Surprised Stare, SunOut, Talicor, The Haywire, The Regency Chess Company, ThinkFun, TREND Enterprises, Ultra PRO International, University Games, USAopoly, Winning Moves Games, WizKids, and Zobmondo.

Key market insights included in the report are:

The analysis of the global toys market provides market size and growth rate for the forecast period 2018-2023.
It offers comprehensive insights into current industry trends, trend forecast, and growth drivers about the global toys market.
The report provides the latest analysis of market share, growth drivers, challenges, and investment opportunities.
It offers a complete overview of market segments and the regional outlook of the global toys market.
The report offers a detailed overview of the vendor landscape, competitive analysis, and key market strategies to gain competitive advantage.

About Arizton Advisory & Intelligence

Arizton – Advisory and Intelligence is an innovation and quality-driven firm, which offers cutting-edge research solutions to clients across the world. We excel in providing comprehensive market intelligence reports and advisory and consulting services.

Arizton has gained a paramount standpoint in the market research arena as it offers top of the line solutions to clients to assess market landscape and to finalize foolproof business strategies. We are committed to provide inclusive market research reports and consulting services to clients from diversified industries including –Consumer Goods & Retail Technology, Automotive and Mobility, Smart Tech, Healthcare and Lifesciences, Industrial Machinery, Chemicals and Materials, IT and Media, Logistics and Packaging

Arizton comprises a team of exuberant and well-experienced analysts who have mastered in generating incisive reports. Our specialist analysts possess exemplary skills in market research. We train our team in advanced research practices, techniques, and ethics to outperform in fabricating impregnable research reports.

Arizton Advisory & Intelligence
Chicago, Illinois, 60605
Mail: enquiry@arizton.com
Call: +1-312-465-7864

This release was published on openPR.