Global Holographic Display Market 2018 Study And Analysis By AV Concepts, Eon Reality, Qualcomm, Zebra Imaging, Holoxica, Musion Das, ViewSonic

Global holographic display market research report: by technology (semitransparent, touchable, laser), product type (camera, kiosks), application (3D image projection, image storage), end-users (healthcare, educational sector, aerospace) – Forecast till 2023

Key Findings:

•Medical imaging applications are likely to experience a favorable growth during the forecast period owing to the increasing awareness regarding their benefits among the medical community leading to the adoption of holography products for clinical applications.

•EchoPixel a revolution in 3D medical imaging, produced a software system that converts 2D images to stereoscopic 3D images. The system makes it possible for medical professionals in diagnostics, surgical planning, and interventional radiology to ‘cut’ virtual tissue, organs, and other body parts at various angles.

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Market Highlights:

Market Research Future (MRFR)’s latest study reveals that the global holographic display market is set to proliferate exponentially registering a CAGR of 19% during the forecast period 2017 to 2023. The technological advancements introduced in the recent times for the development of holographic displays have paved the way for its adoption across different verticals. It is likely to augment the market in the foreseeable future.
Holographic technology has been favorably applied in the field of product marketing for both marketing as well as selling products. For instance, holographically projected stalls facilitate better market penetration than the traditional kiosks. The growing demand for holographic displays for product marketing is expected to aid the market proliferation over the assessment period.

New advancements in the technology are expected which is poised to catalyze its adoption across different industry verticals which are projected to propel the demand for holographic displays. The boom witnessed in the end-user industries such as automobile, healthcare, manufacturing, etc. is also forecasted to favor the expansion of the holographic display market across the review period. Nevertheless, the high price of the displays remains an impediment to the market expansion.

The holographic display market is expected to report strong growth between 2016 and 2023. The increasing use of holographic displays in medical imaging is one of the chief drivers of the market. Besides this, the rising demand for holographic projections at events, fashion shows, conferences, product launch ceremonies, and product marketing events is also expected to help the market gain pace through the course of the forecast period.
The launch of digital signage modules and holographic touchable kiosks devices has stimulated the dawn of the smart touchable holographic display market, which is further anticipated to revolutionize the market over the forecast period. New product developments, concords, joint ventures, and acquisitions are the chief strategies espoused by leading market players to achieve growth in the global holographic display market.

Key Players:

Some of the key players in the market are AV Concepts (U.S.), Eon Reality Inc. (U.S.), Konica Minolta Inc. (Japan), Qualcomm (U.S.), Zebra Imaging (U.S.), Holoxica (U.S.), Musion Das Hologram Ltd. (U.K.), Provision Holdings Inc. (U.S.), Realview Imaging Ltd. (Israel), and ViewSonic Corp. (U.S.), among others.

Segmentation:

The global holographic display market is segmented on the basis of technology, product type, application, end-users, and region. On the basis of the technology, the segment is further classified into semitransparent, touchable, laser, and piston. On the basis of the product type, the segment is further classified into the camera, digital signage, kiosks, medical imaging equipment, smart TVs, and others. On the basis of the application, the segment is classified into 3D image projection, image storage, image replication, scanning &detecting of scattered light, real-time non-destructive testing. On the basis of the end-users, the segment is further classified into healthcare, media and entertainment, defense and aerospace, educational sector, automobile, manufacturing, and many more.

Regional Analysis:

The holographic display market in North America is expected to grow at the highest CAGR between 2017 and 2023. This market in developed economies like U.S. is expected to grow at the highest CAGR because of the increasing technological advancements in medical and healthcare devices.

The Red Digital Cinema Camera Company developed a holographic, virtual-augmented, and mixed-reality-ready smartphone named hydrogen one in July 2017. Hydrogen One is the foundation of a future multi-dimensional media system. The device will be modular, meaning certain parts can be interchanged, adding or subtracting pieces of hardware to make the device do different things.

In recent times, Coco-Cola gave a holographic sales conference presentation in Prague for over 800 people. Senior directors of the company were beamed into the stage as 3D holograms before giving a presentation about how the Coco-Cola brand has evolved over the years. The content of the presentation was also in the form of 3D holographic projections. The center piece was a giant 3D hologram Coco-Cola branded spinning clock, representing the progression of time. A showcase of previous Coco-Cola bottles, logos, and labels amongst other objects were also projected as 3D holograms to create Prague's first 3D holographic projection display

The APAC region is expected to exhibit a high growth rate as compared to the other regions. The reason for APAC’s high growth is the presence of developing countries such as India and China in the region.

A team of researchers from the Digital Nature Group (DNG) at Japan’s University of Tsukuba created a system of holograms user can touch and interact with. The team manages to make physical interaction with a hologram possible by using lasers, lenses, mirrors, and smart programming. Air molecules are zapped with the focused energy of the lasers to create tiny floating pockets of plasma light shapes of 1cm³. Due to the shortness of the laser bursts, the holograms are safe to touch and actually ‘only’ feel like something between static electricity and sandpaper.

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TABLE OF CONTENTS

1 Executive Summary
2 Scope Of The Report
2.1 Market Definition
2.2 Scope Of The Study
2.2.1 Research Objectives
2.2.2 Assumptions & Limitations
2.3 Markets Structure
Continued…

LIST OF TABLES
Table 1 Global Holographic Display Market: By Region, 2017-2023
Table 2 North America Holographic Display Market: By Country, 2017-2023
Table 3 Europe Holographic Display Market: By Country, 2017-2023
Table 4 Asia-Pacific Holographic Display Market: By Country, 2017-2023
Table 5 Middle East & Africa Holographic Display Market: By Country, 2017-2023
Continued…

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LIST OF FIGURES
FIGURE 1 Global Holographic Display Market Segmentation
FIGURE 2 Forecast Methodology
FIGURE 3 Five Forces Analysis Of Global Holographic Display Market
FIGURE 4 Value Chain Of Global Holographic Display Market
FIGURE 5 Share Of Global Holographic Display Market In 2017, By Country (In %)
Continued…

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