Data Center Power Market Trends & Forecast 2024 By Major Industry Vendors: ABB Ltd., Active POWER, AEG Power Solutions, Belkin International, Benning Power Electronic, Black Box Corporation, Borri Industrial Power Solutions, Caterpillar, Clary Corporation

The colocation data center power market accounted for a majority of the industry share in several Asian and European countries over the last few years. Companies are gradually shifting their IT infrastructure to the cloud with colocation providers offering a perfect solution for cloud providers and business servers owing to which a sharp increase in the construction activities is being witnessed. In addition, the colocation providers are offering companies uninterrupted maintenance and services, thereby enhancing their performance and productivity. The growing focus on the reduction of operational expenditure and capital by companies will drive the colocation data center power market over the forecast timespan.

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Emerging trend of utilizing colocation facilities by companies in comparison to the construction of new facilities can be credited to the requirement of huge capital investments. Factors such as capital expenditures associated with building newer facilities followed by need for updating large computing centers are compelling the colocation data center power market growth. In addition, growing popularity of using colocation among the cloud service providers and private companies is fueling the industry growth. However, complexity of data center designs and high initial investments required for these facilities may hamper the data center power market growth.

World Data Center Power Market is set to grow from its current market value of $14 billion to more than $27 billion by 2024, to grow at 8% CAGR

Industry Growth drivers –
• Rising power consumption of data centers globally
• Development and growing usage of modular data centers
• Shift towards more intelligent power managing products
• Growing demand for high power ratings
• Increasing usage of OTT content services in North America
• Rapid infrastructure development of various end-use segments in Europe
• Widespread adoption of cloud computing and IoT in Asia Pacific
• Rapidly developing IT infrastructure in China and India
• Rise in number of data centers in South America
• Increasing urbanization in MEA

The rapidly rising energy costs has made the data center operators more inclined towards the greener facilities to improve the operational efficiency of the equipment, which will impact the sales of the equipment such as cabling, busways and intelligent PDUs over the forecast timespan. Players are manufacturing equipment with energy efficient technologies and are utilizing renewable and green energy for their products. In addition, data center power market service providers are implementing the adaptive control systems to minimize the energy consumption. The efficient power solutions installed in the facilities are helping companies to reduce the overall operating cost, which in turn are reducing the total cost of ownership (TCO).

Increasing number of the facilities coupled with the rising investments by various business entities across the Nordic region will fuel the Europe data center power market growth. Several companies are focusing on making expansion in the region owing to the presence of abundant fossil fuels and the favorable temperature. Facility operators are investing in high amount in outsourcing the services to meet the ever-increasing capacity requirements. Growing demand of virtualization by businesses implementing and using cloud technology is expected to boost the deployment of power solutions in European countries.

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In North America data center power market, factors including digitization and virtualization have led to the emergence of several cloud-based companies, which are playing a vital role in the regional growth. The growth is attributed to the presence of public cloud companies, such as Microsoft and Amazon, which are generating opportunities for construction of new data center coupled with the renovation of the legacy data centers. The U.S. was a major revenue generating country in 2016 as several providers were involved in powering the facilities for data center operation through renewable energy sources.

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Major players operating in the data center power market include ABB Ltd., Active POWER, AEG Power Solutions, Belkin International, Inc., Benning Power Electronic, Black Box Corporation, Borri Industrial Power Solutions, Caterpillar Inc., Clary Corporation, Controlled Power Company, Cummins, Inc., Cyber Power Systems, Inc., Delta Electronic Inc., Eaton Corporation, Emerson Network Power, Inc., Fuji Electric, Gamatronic Electronic Industries, Generac Power Systems, Inc., General Electric, HBL Power Systems, Hewlett-Packard Company, Huawei Technologies Co., Ltd., Intellipower, Inc., Legrand, Mitsubishi Electric, MTU Onsite Energy, Panduit, PhoenixContact, Piller Group, Power Innovations International Inc., Raritan, Inc., Server Technology, Inc., Siemens AG, TDK Corporation, Toshiba Corporation, Tripp Lite, Vertiv Co.

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