Press release
Lucrative Opportunities for Privacy Management Tools Market Slated in a New Market Research Report
These privacy management tools help enterprises in conducting privacy impact assessment, and checking and monitoring activities according to the requirement of privacy regulations. This helps in tracking incident due to which unauthorized access of personal data has done. The market for privacy management tools is increasing due to rising governance for regulators and organizations and increasing risk of cyber-attacks.
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The major factor driving the adoption of privacy management tool is the increasing adoption of BYOD. Enterprises are adopting BYOD concept in their organizations in order to improve flexibility of work for employees. The adoption of BYOD has led many employees to access official data in their personal system through personal or open network. This creates the risk of data theft and data loss. Companies are adopting privacy management tools so as to reduce the risk of data loss and to monitoring the activities and controlling unauthorized access to data.
The key challenge for privacy management tools market is the lack of awareness. This technology is at its introductory phase due to which limited number of companies are providing software solutions related to privacy management tools. This increases the cost of its hardware and software and reduces the adoption of Privacy management tools.
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Presently, North America and Europe is holding the largest market share for privacy management tools market due to high adoption of BYOD concept and growing use of digital technologies in many large industries such as hospitality, BFSI and healthcare. The adoption of cloud based platform is also impacting the market for privacy management tools in a positive manner as large solution providers have started providing these privacy management tools on cloud to small enterprises which is less in cost.
In Europe region, the market for privacy management tools is witnessing high growth rate due to the increasing demand for security and compliance platforms among businesses for compliance and governance management.
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