Press release
Tissue Towel Market Growth 2018-2025 |Key Players Kruger Inc., Wepa Leuna GmbH, Cascades Inc
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Roll towels are more economical, less labor-intensive, and more sustainable when compared to fold towel and box towel, which is expected to fuel growth of the segment. Furthermore, roll tissue towels are eco-friendly, as it does not require polypacks.
Europe is expected to account for significant market share in the global tissue towel market, in terms of revenue, over the forecast period. This is attributed to new product launches and technological innovations in this region.
Increasing environmental concerns is restraining growth of the global tissue towel market. Therefore, most of the manufacturers in the U.S. such as Kruger Inc. and Cascades Inc. are using recycled papers to minimize environmental pollution. According to the American Forest and Paper Association, in 2016, around 90% of manufacturers in the U.S. used recycled paper for manufacturing tissue products.
Some of the key players operating in the global tissue towel market include Kruger Inc., Wepa Leuna GmbH, Cascades Inc., Georgia-Pacific LLC, Metsä Tissue, Procter & Gamble Co., Kimberly-Clark Corporation, Asaleo Care Limited, Hengan Group, SHP Slovak Hygienic Paper Group, AB Grigeo, Essity Aktiebolag (publ), Industrie Celtex S.p.A, Lucart S.p.A., and Sofidel S.p.A.
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