Food Colors Market by Type and Application - Analysis of Major Market Players Like Archer Daniels Midland Company, Kalsec Inc., Hansen A/S, Dohler Group
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Ingredients used to offer the required appearance to any food item or beverage are termed as food colors. These are added to carbonated drinks, ready-to-eat (RTE) products, frozen food, alcoholic beverages, processed foods, juices, and sauces. Food colors are used in commercial food items and domestic cooking, and are available in various forms such as liquid, liquid gel, gel paste, and powder. The market for food colors comprises natural and artificial colors.
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The global food color market is driven by rise in the food & beverages industry in emerging economies such as, India, Brazil, UAE, Saudi Arabia, and Africa. Moreover, the health benefits offered by few natural colorants boost the market growth. In addition, the ever-growing technological advancements and easy availability of raw materials from plants and animals support the growth. However, the market growth for food color is restricted by the ban on the usage of artificial colorants. R&D activities pertaining to new raw material sources offer food colorant manufacturers numerous growth opportunity.
In 2016, the natural colors segment accounted for the highest share, and is expected to maintain its dominance during the forecast period, owing to their ease of availability from flora and fauna.
Food colors are used to enhance the external appearance of food items and beverages, comprising soft drinks, confectionary, meat & savory, oils & fats, fruits & vegetables, and dairy. These colorants are available in liquid, liquid gel, gel paste, and powder forms and can be derived from natural sources or artificially produced.
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The soft drinks segment dominated the global food colors market in 2016, owing to its increased consumption and easy availability globally, and innovations in soft drinks by manufacturers.
Rise in demand for natural food colors is expected to drive the market growth, owing to increase in awareness regarding their health benefits. Moreover, the ban on the use of few artificial food colorants drives the natural food color market, hence boosting the food color market growth.
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