Print Labels Market – Rise In Production Of Consumer Durable Products

A label is a piece of paper, metal, cloth or polymer which is attached to a container or box of a product which is printed with information about the product. These labels are known as printed labels. Information printed directly on the container of the product can also be considered as printed labeling. Printed labeling is used to identify products and to avoid counterfeiting of products and maintain credibility. They are also essential for creating brand identity and impart useful information to consumers. The global market for print labels is segregated on the basis of mechanism, type, raw material, printing technology, identification technology, end-use industry, and geography. On the basis of mechanism, the global market for print labels is segregated into pressure sensitive labeling, glue applied labeling, heat transfer, and others. Pressure sensitive labeling held the dominant market share in 2015 owing to the fuss-free technique and less chances of getting damaged. On the basis of type, the global market for print labels is segregated into branding labels, weatherproof labels, equipment asset labels, warning/security labels, and others. Warning/security labels held the dominant market share in this category in 2015 owing to increased demand for warning/security labels in end-use industries such as logistics & transportation, consumer durables, automotive, and construction among others. This segment is also forecasted to have the most rapid growth rate. On the basis of raw material, the global market is segregated into plastic/polymer labels and metal labels. Plastic/polymer label is further segmented into polyurethane (PU), polycarbonate (PC), polyethylene (PE), polypropylene (PP) and others.

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Plastic/polymer label held the dominant market share in 2015 in this category. Metal label is forecasted to witness the most rapid growth rate owing to easy installation, cost effectiveness, and durability. On the basis of printing technology, the global print labels market is segregated into screen printing, digital printing, offset, flexography, and others. Digital printing held the dominant market share in 2015 due to the accurate finish and longevity of the prints. On the basis of identification technology, the global market for print labels is segregated into RFID, barcode, and others. Barcodes held the dominant market share in 2015 due to its varied uses in different end-user industries such as consumer durables, transportation & logistics, and automotives among others. On the basis of end-use industry, the global market for print labels is segregated into construction, consumer durables, automotives, transportation & logistics, and others. Transportation & logistics is forecasted to witness the most speedy growth rate over the forecast period. This is attributed to rise in warehousing & supply chain as online retailing is booming.

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