Application Security Market Trends by Key Players: IBM, Veracode, Transport America, WhiteHat Security, Qualys, Fasoo, Checkmarx Ltd., Contrast Security, and Pradeo

Application Security Market size will witness a rapid growth owing to the increasing need for safety in enterprise level applications. It is the process of using hardware, software, and various procedures with additional features to protect enterprise applications from external threats such as cyber-attacks and other data thefts. Application security includes recognizing, correcting, and securing the data from malicious attacks throughout the life cycle of the application.

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Combating the increasing security breaches in major industries, such as BFSI, is driving the application security market. The use of software in almost all industry verticals and the protection of these software applications will result in a rise in the industry demand. The rising e-commerce industries carrying a huge customer data and various transactions taking place over the internet need to be protected as they are viable to theft and data leakage, which can cause huge losses to the enterprise. The protection of this data over the web and mobile applications augments the application security market growth.

Application security market can be segmented on basis of component solutions, services, deployment methods, and applications. The use of smartphones and tablets has been increasing rapidly, which has resulted in an increase in the data breach; hence, mobile application security is of utmost importance to protect users’ critical information visible to public and private networks.

The application security market offers professional services, which include consulting services and various training and education services. Various enterprises are outsourcing their security services to various third-party service providers due to their dearth of experience and required skills, which are anticipated to boost the application security market over the forecast time span.

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North America is anticipated to hold the largest share in the application security market over the forecast time span. This is due to the increasing adoption of smart and latest technologies and stringent government laws regarding the security of IT tools for business purposes. Moreover, the presence of many vendors located in this region augments the industry growth.

Asia Pacific will witness major industry growth owing to the increasing population and the rise in the number of smartphone users. Also, the increase in the use of Internet provides various opportunities for hackers. Hence, many companies in this region are investing in cyber security to protect their applications from various threats.

The industry players operating in the application security market include International Business Machine (IBM) Corporation, Veracode, Transport America, WhiteHat Security, Qualys, Fasoo, Checkmarx Ltd., Contrast Security, and Pradeo. These major players are using mergers and acquisitions and partnerships to develop new product lines and maintain their share in the smart transportation market.

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