Global Beacon Market 2026 | Top Most Vendors (Aruba Networks Inc., Gimbal, Estimote Inc., Kontakt.io, Radius Networks, Inc.) | Top Key Region – (U.S, Canada, Germany, France, U.K, India, China, Japan, GCC countries, South Africa, and Brazil) Forecast 20

Market Research Report Search Engine (MRRSE) recently announced the addition of a new research study to its comprehensive collection of research reports. The research report, titled “Beacon Market – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2018 – 2026” offers a detailed analysis of the market providing insights into the market dynamics that are expected to influence the overall market positively in the next few years. Furthermore, the product segmentation, drivers, barriers, key geographical segments, and the competitive scenario of the Global Beacon Market have been elaborated upon in the research report.

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“Beacon Market – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2018 – 2026,” the global beacon market is expected to reach US$ 4,909.4 Mn by 2026. The market is projected to expand at a CAGR of 16.05% during the forecast period from 2018 to 2026. According to the report, the global beacon market will continue to be influenced by a range of factors such as rising popularity and adoption of beacon technology with Internet of Things (IoT) and Industry 4.0. Additionally, the growing adoption of proximity marketing is projected to boost the global beacon market during the forecast period 2018-2026. Asia Pacific will be at the forefront of growth, with the market in the region growing at above 17% through 2026.

Retail sector is expected to be lucrative for the global beacon market

The global beacon market is bifurcated by end-use industry into retail, advertising, manufacturing, transportation & logistics, healthcare, and others. Retail sector is expected to contribute significant revenues to the market by 2026 owing to the increased implementation of beacon technology in large retail chains such as Carrefour, Meadowhall, Elle, Woolworths, and Macy’s. Furthermore, the increasing adoption of beacon technology in smart cities is expected to be one of the primary reasons for market growth over the forecast period. For instance, JCDecaux, a prominent advertising firm, specializing in digital signage for city bus and tram shelters provides integration of the beacon technology in such shelters to help advertisers target their audience as per the shelter. Furthermore, the advertising sector is anticipated to expand at a significant CAGR over the forecast period. Growing adoption of proximity marketing in offline shops is one of the primary reasons for the growth of the advertising sector over the forecast period from 2018 to 2026.

Eddystone (in terms of technology) and software sub-segment are expected to have a significant share in the beacon market around the globe

Based on technology, the beacon market is segmented into iBeacon, Eddystone, and others, while on the basis of component the beacon market is segmented into hardware and software. With the growing number of Android users on a global scale, Eddystone technology is expected to grow at a significant CAGR over the forecast period 2018-2026. Furthermore, the software sub segment of the component segment is suggested to grow at a higher scale.

North America to continue to hold significant CAGR over the forecast period

North America is expected to hold substantial share of the beacon market during the forecast period. The growth is mainly due to the booming beacon marketplace with the presence of well-established players across the region, especially across the U.S. and Canada. North America is home to many well-established players from the beacon domain including Gimbal, Radius Networks, Estimote Inc. and Aruba Networks Inc. Furthermore, North America is witnessing higher adoption of beacon owing to the continuous advancements by well-established lighting providers in the region. For instance, in November 2017, Aruba Networks Inc. introduced its beacon technology in the AmericasMart in Atlanta, Georgia, a prominent wholesale trade center in the U.S. It focused mainly on introducing beacon Wi-Fi technology and navigation services for the target premises. This initiative is expected to have a positive impact on the beacon market in North America.

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Aruba Networks Inc., Gimbal, Estimote Inc., Kontakt.io and Radius Networks, Inc. among others are some of the major players operating in the beacon market profiled in this study. Details such as financials, SWOT analysis, business strategies, recent developments, and other such strategic information pertaining to these players have been duly provided as part of company profiling. Various market players are establishing partnerships, entering into strategic M&A, and expanding to enhance their beacon offerings worldwide.

Global Beacon Market Segments

Global Beacon Market

Global Beacon Market, by End-use Industry

Retail
Advertising
Manufacturing
Transportation and Logistics
Healthcare
Others
Global Beacon Market, by Technology

iBeacon
Eddystone
Others
Global Beacon Market, by Component

Hardware
Software
Global Beacon Market, by Geography

North America
The U.S.
Canada
Rest of North America
Europe
France
The U.K
Germany
Rest of Europe
Asia Pacific (APAC)
India
Japan
China
Rest of APAC
Middle East & Africa (MEA)
GCC Countries
South Africa
Rest of MEA
South America
Brazil
Rest of South America

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