Press release
IP Multimedia Subsystem Services Global Market To Expand To USD ~ 51.95 Billion By 2023 | Top Key Players: Cisco Systems, Huawei Technologies, IBM, Nokia, Oracle
IP Multimedia Subsystem (IMS) Services Market SizeThe IP multimedia subsystem (IMS) services market is expected to reach USD 51.95 billion in 2023 from USD 16.78 billion in 2017, growing at a CAGR of 20.9% during the forecast period (2018 - 2023). The scope of the report is limited to the services in which IMS is used. The regions considered in the scope of the report include - North America, Europe, Asia-Pacific, Middle East & Africa and Latin America.
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The telecom sector remains a crucial force for the innovation, growth, and disruption across various industries. Revenue growth is of utmost importance for telecom operators in 2018. Revenue yield on data services is on the decline while customer continues to consume more and more data. OTT players are benefitted more from the data being offered by telecom operators. Thus, telecom operators are on the lookout to lower their capital and operational expenses and at the same time increase revenue from data.
The telecom industry has been estimated to generate data of the volume of hundreds of exabytes and it is expected to reach the measure of zettabytes in the near future. Such large volumes of data will make congestion in the spectrum. This is where IMS will be used as it frees up the spectrum. Moreover, the implementation of IMS has been encouraged by telecom operators as it lowers down CAPEX and OPEX.
Major Players in the IP Multimedia Subsystem (IMS) Services
Cisco Systems Inc.,Huawei Technologies Co. Ltd,IBM Corporation, Nokia Corporation, Oracle Corporation.
Porter’s Five Forces Analysis (Bargaining Power of Buyers)
The buyer segment comprises of telecom service providers. There are many buyers for the IMS solution and the companies offering quality products very limited in the market.
There is not much of product differentiation and buyers can leverage this disadvantage of the providers and gain bargaining power in the market. There are very limited number of substitute products available for IMS, but the buyers can make use of their existing products.
Moreover, to upgrade from 3G to 4G or from 4G to 5G, the buyer need not replace all the existing products but can replace only the required equipment.
Overall, the bargaining power of buyers is moderate and is expected to grow during the forecast period.
Increasing Popularity of LTE and VoLTE
The popularity of LTE is growing as it offers a plethora of benefits to service providers such as low latency, high throughput, high efficiency and improved bandwidth support. LTE has gained significant momentum in recent past owing to increased data usage and unabated growth in smart devices.
Owing to benefits of LTE, operators are closing their 2G networks. For instance, Australian telecom operator, Telstra, closed its 2G operations in 2016, Singapore’s Three mobile stopped its 2G services in April 2017 and Vodafone is also planning to decommission its 2G network.
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Key Developments In The IP Multimedia Subsystem (IMS) Services Market
February 2017 – Oracle deployed full suite of IMS and VoLTE capabilities for Cablenet to dramatically simplify network design, deployment and operations.
IMS Market - Competitive Intelligence
The IMS equipment market is consolidated as the top three players occupy nearly 2/3rd of the total market share. Chinese telecom player network provider, Huawei, is the global market leader with 26% market share. It is followed by Ericsson with 21% market share.
Nokia’s market share jumped from 5% in 2015 to 20% in 2017, owing to the acquisition of Alcatel-Lucent. ZTE has tremendously increased its market share in 2017 to occupy a position in the top five.
Tough the market is consolidated but all the companies are trying their level best to innovate their products and provide some sort of product differentiation to their customers and occupy a chunk of the market.
Asia Pacific To Hold The Largest IP Multimedia Subsystem (IMS) Services Market Share
Asia-Pacific is dominating the IMS market owing to developments in developing countries such China and India in various communication methods. For instance, Bharti Airtel is planning to invest Rs. 2000 crore in India over the next three years to launch pan-India VoLTE services. Even the low-cost VoLTE enabled devices in this region is helping the cause of the service providers to venture into VoLTE.
Moreover, the data is expanding in the region as well and service providers are betting on it. For instance, Bharti Airtel will spend USD 4 billion in India in 2018, with a majority of the investment towards VoLTE expansion.
Even the number of VoLTE smartphone shipments has increased as more and more service providers are venturing into VoLTE. In India in 2017, VoLTE enabled smartphones comprised of 45% of the total smartphone shipments.
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