New Study Focusing on Augmented Reality For Advertising Market to grow at a CAGR of +30% by 2025: in Depth Assessment, Strategic Analysis, Technologies and Key Players like Augmented Pixels, Wikitude, Blippar, Aurasma, Catchoom, BBDO, McCANN, PTC, Google

Our analysts forecast the Global Augmented Reality For Advertising Market to grow at a CAGR of +30% during the period 2018-2025.

AR advertising: The AR technology combines the VR and image recognition technologies to offer a real-world experience to the customers in the advertising industry. The AR technology makes the consumer remember an experience or action related to a particular product, and it allows the viewer to manipulate a computer-generated 3D representation of the product. Hence, it is popularly being used in advertising and marketing. It also allows a more interactive experience, possibly leading to an improved retention of the product information.

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The global Augmented Reality for Advertising market is highly fragmented due to the presence of several international and regional vendors holding market shares across the globe. Large companies acquire smaller companies to enhance their product portfolio and market share. These deals help established companies acquire advanced technologies to enter new markets. This research report tries to understand the innovative approaches taken by vendors in the global Augmented Reality for Advertising market to offer product differentiation through Porter's five forces analysis. It also points out the ways in which these companies can strengthen their stand in the market and increase their revenues in the coming years. It can prove to be a valuable asset to both regional as well as global players in the market.

Top Key Players Profiled in this Report: Augmented Pixels, Wikitude, Blippar, Aurasma, Catchoom, BBDO, McCANN, PTC, Google, Metaio, NGRAIN, Leo Burnett, Total Immersion, Zappar.

Regions Covered:
United States, North America, China, Europe, Japan, Southeast Asia and India.

The increase in mobile AR advertising will be one of the key trends that will gain traction in the augmented reality for advertising market during the next few years. Smartphone manufacturers such as Apple and Samsung, are already focusing on integrating their hardware and software to create major AR mobile platforms and support AR display advertisements.

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After studying key companies, the report focuses on the startups contributing towards the growth of the market. Possible mergers and acquisitions among the startups and key organizations are identified by the report's authors in the study. Most companies in the Augmented Reality for Advertising market are currently engaged in adopting new technologies, strategies, product developments, expansions, and long-term contracts to maintain their dominance in the global Augmented Reality for Advertising market. Moreover, extensive investments are being made in research and development to enable product enhancements and improvements. With the advent of new technologies on a regular basis, players are striving hard to incorporate the latest technology to gain a competitive edge above the rest.

The key opportunity regions in the market and the top trends impacting the development of the global Augmented Reality for Advertising market have been presented through this report. The current growth and development patterns of this market have also been encapsulated in this study. The report also covers the key players and throws light on the strategies being adopted by them for better penetration into the market.

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Table of Contents
Global Augmented Reality for Advertising Market Research Report
Chapter 1 Global Augmented Reality for Advertising Market Overview
Chapter 2 Global Economic Impact on Industry
Chapter 3 Global Market Competition by Manufacturers
Chapter 4 Global Production, Revenue (Value) by Region
Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions
Chapter 6 Global Production, Revenue (Value), Price Trend by Type
Chapter 7 Global Market Analysis by Application
Chapter 8 Manufacturing Cost Analysis
Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers
Chapter 10 Marketing Strategy Analysis, Distributors/Traders
Chapter 11 Market Effect Factors Analysis

Historical and projected information pertaining to cost, capacity, gross margin, imports and exports, company contact information, growth drivers and restraints, market position, production value, products, demand, and others have been included while evaluating the different regional market. A SWOT analysis of the upcoming projects being undertaken in the Augmented Reality for Advertising market identifies and evaluates the weaknesses, strengths, threats, and opportunities of the new projects.

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This release was published on openPR.