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Global Online Grocery Market Research Report - Size, Share, Development, Growth and Demand Forecast to 2023
Online Grocery Market
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The busier lifestyle, growing disposable income, increasing internet penetration, along with customer driven mechanism are driving the global online grocery market in terms of demand. From supply perspective, the multiple distribution channels, flexible delivery options, along with increasing e-payment services are driving the online grocery retail market.
The faster and effective logistics operations, along with the concern over cost-effectiveness of downstream supply chain are the major hindrances within the growth of global online grocery retail market. Moreover, the unorganized grocery retail market in developing countries are acting as barrier for the entry of multinational grocery retail companies in the developing markets of Asia-Pacific.
Based on type, the global online grocery market can be segmented as home delivery, and click-and- collect. On the basis of store model, the global online grocery retail market can be segmented as in-store fulfillment, and warehouse fulfillment.
Europe was the largest market for online grocery in 2014. The growing population of baby boomers, along with higher internet penetration in European countries has led to their market dominance. Asia-Pacific is the fastest growing market for online grocery retail. In Asia-Pacific, buying groceries online is the most favored option, especially in China.
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Recently, Amazon India (Indian subsidiary of Amazon) has declared its plans to launch faster delivery platform (Kirana Now), in association with conventional mom-and-pop stores in India. Snapdeal (Indian e-commerce players) has also announced its partnership with gourmet food retailer Godrej Nature’s Basket in January 2015. Some of the competitors in the online grocery market are Ocado Group PLC, J Sainsbury PLC, Tesco PLC, Wal-Mart Stores Inc., and Amazon.
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