06-29-2018 08:17 AM CET - Advertising, Media Consulting, Marketing Research
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2017 Global Patanjali Ayurved Market Success Case-Capitalizing on Demand for Natural, Safe, and Locally Made Products Analysis, Patanjali Ayurved Types and Products

Press release from: Analytical Research Cognizance



Report Summary:
Analytical Research Cognizance Shares Updated Report on "Patanjali Ayurved Market" to its Database. This report will assist the viewer with a Better Decision Making.

Get Sample Copy Of this Report@: www.arcognizance.com/enquiry-sample/39543

"Success Case Study: Patanjali Ayurved", is part of GlobalData's Successes and Failures research. It examines the details of and reasons behind the success of Patanjali Ayurved's Ayurveda/herbal products in India. It delivers the critical "what?", "why?", and "so what?" analysis to teach you crucial lessons that increase your chances of launching successful products.
Incorporated in 2006, Patanjali Ayurved is the fastest-growing Indian FMCG company, registering 686% growth in revenues over the four-year period from FY2014 to FY2017. It has been a disruptive company in the Indian FMCG sector, forcing competitors to rethink their product development strategies.

Scope
- Patanjali Ayurved’s products have been embraced by consumers, propelling the company to the top echelons of the Indian FMCG industry. The Patanjali brand carved out a niche for itself in the highly competitive market through the premise of ‘’natural and safe’’ products founded on the three pillars of Yoga, Ayurveda (a traditional system of medicine) and Swadeshi (nationalism).
- Patanjali Ayurved leveraged localism, patriotism and pride in national heritage to promote its products. The company captured the existing customer base of competitors through smart product positioning, optimized marketing and distribution strategies, and aggressive pricing.
- The remarkable success of the Patanjali brand demonstrates the importance of brand consistency in building consumer trust and loyalty.

Reasons to buy
- Increase the potential for success by learning from brands/products that have outperformed: successful innovation can boost profit and reputation.
- Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.
- Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
- Access valuable strategic take-outs to help direct future decision-making and inform new product development.

Company Mention:
Patanjali Ayurved
Hindustan Unilever (HUL)
ITC
Nestlé India
Godrej Consumer
Britannia
Dabur
Emami
Colgate-Palmolive
Amul
Parag

Check Discount of this Report: www.arcognizance.com/discount/39543

1. Introduction 5
2. What? 6
3. Why? 8
4. Take-out 17
5. Appendix 20

Browse the Full Report with TOC @: www.arcognizance.com/report/success-case-study-patanjali-...

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www.arcognizance.com is an initiation in this new era of “analysis @ thought.” We are on a mission to replace the conventional research programs and give way to the latest methods and information for the organizations. We have created this hub of analytical research papers where you can get an access to the latest and the best research papers coming out from some reliable and budding research houses. After the advent of “new analytics" based on the data collection facilities of big data, the face of "business research facilities" has changed drastically. With ARC our experts have created a bookshelf where you can check out the research reports that are an outcome of the progression of knowledge in various industry sectors. Alongside you can also check some research papers, market reports, and forecasts that are talking about the "out of the box" developments in the market.

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