Press release
Global Oral Hygiene Market Forecast To Grow At CAGR Of 3.29% Between 2018-2022
The oral hygiene market is moderately concentrated due to the presence of numerous international and regional players. Key oral hygiene vendors focus on improving the brand value through extensive R&D, due to the capital-intensive nature of the dental healthcare market. The products offered by the vendors vary in terms of features such as price, quality, innovations, and regulatory compliances. Also, the rising number of regional players will boost the gap of price and factor differentiation. Based on product type the market can be segmented into primary oral hygiene products and secondary oral care products. The primary oral hygiene product segment accounts for major shares in the dental healthcare market due to the high penetration of oral care products such as toothbrush, toothpaste, and replacement heads. The continuous evolving tastes and preferences of the consumers is encouraging the vendors to develop upgraded and improved products.
Technavios analysts forecast the global oral hygiene market to grow at a CAGR of 3.29% during the period 2018-2022.
Covered in this report
The report covers the present scenario and the growth prospects of the global oral hygiene market for 2018-2022. To calculate the market size, the report considers the revenue generated from the sales of oral hygiene.
The market is divided into the following segments based on geography:
Americas
APAC
EMEA
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Technavio's report, Global Oral Hygiene Market 2018-2022, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors
Church & Dwight
Colgate-Palmolive Company
GlaxoSmithKline
Johnson & Johnson
Procter & Gamble (P&G)
Unilever
Other prominent vendors
High Ridge Brands
Sanofi
GoSmile
Henkel
Market driver
Growing awareness on dental and oral health
For a full, detailed list, view our report
Market trend
Increasing demand for natural and organic oral hygiene products
For a full, detailed list, view our report
Key questions answered in this report
What will the market size be in 2021 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
You can request one free hour of our analysts time when you purchase this market report. Details are provided within the report.
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Table of Contents
PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: INTRODUCTION
Market outline
PART 05: MARKET LANDSCAPE
Market ecosystem
Market characteristics
Market segmentation analysis
PART 06: MARKET SIZING
Market definition
Market sizing 2017
Market size and forecast 2017-2022
PART 07: FIVE FORCES ANALYSIS
Bargaining power of buyers
Bargaining power of suppliers
Threat of new entrants
Threat of substitutes
Threat of rivalry
Market Condition
PART 08: MARKET SEGMENTATION BY PRODUCT
Global oral hygiene market by product
Comparison by product category
Global primary oral hygiene products market
Global secondary oral hygiene products market
Market opportunity by product
PART 09: CUSTOMER LANDSCAPE
PART 10: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL
Global oral hygiene market by distribution channel
Comparison by distribution channel
Global oral hygiene market through offline distribution channel
Global oral hygiene market through online distribution channel
Market opportunity by distribution channel
PART 11: REGIONAL LANDSCAPE
Geographical segmentation
Regional comparison
EMEA Market size and forecast 2017-2022
Americas Market size and forecast 2017-2022
APAC Market size and forecast 2017-2022
Key leading countries
Market opportunity by region
PART 12: DECISION FRAMEWORK
PART 13: DRIVERS AND CHALLENGES
Market drivers
Market challenges
PART 14: MARKET TRENDS
Increase in demand for natural and organic oral hygiene products
Growing online sales for oral hygiene products
Rise in demand for powered toothbrushes
PART 15: VENDOR LANDSCAPE
Overview
Landscape disruption
Competitive landscape
PART 16: VENDOR ANALYSIS
Vendors covered
Vendor classification
Market Positioning of Vendors
Procter & Gamble (P&G)
Colgate-Palmolive Company
GlaxoSmithKline
Johnson & Johnson
Unilever
Church & Dwight
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